Menstrual care in Austria saw a recovery in volume sales over 2024, with consumers shifting towards products that provide better value in the face of continued economic uncertainty. Consumers remained concerned about higher costs of living with efforts to trade down exemplified by the growth of private label. Moreover, volumes sales grew at a faster rate than the previous year as inflationary pressures subsided. Standard towels without wings was the most dynamic category in 2024, in value terms,...
Euromonitor International's Menstrual Care in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Menstrual Care Including Intimate Wipes, Pantyliners, Tampons, Towels.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Menstrual Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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