Men's Grooming in Indonesia

In 2024, men’s grooming in Indonesia saw strong growth in retail current value terms, reflecting a cultural shift whereby more men are placing importance on their appearance and personal care. This change is being driven by evolving societal norms, greater exposure to grooming trends through social media, and increased awareness of health and hygiene. As men become more conscious of their image, they are investing in products that cater to their specific grooming needs, fuelling steady growth ac...

Euromonitor International's Men's Grooming in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Men's Grooming in Indonesia
Euromonitor International
May 2025
List Of Contents And Tables
MEN'S GROOMING IN INDONESIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
The global grooming trend has a positive impact on mass men’s skin care
Kahf appeals with halal products and engagement with influencers
Retail e-commerce appeals with deals, bundles, and wide range of options
PROSPECTS AND OPPORTUNITIES
Changing attitudes to men’s grooming likely to drive continued growth
Multifunctional products and masculine branding likely to increase in importance
Attracting younger consumers with effective products with sleek designs
CATEGORY DATA
Table 1 Sales of Men’s Grooming by Category: Value 2019-2024
Table 2 Sales of Men’s Grooming by Category: % Value Growth 2019-2024
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2021-2024
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2021-2024
Table 5 NBO Company Shares of Men’s Grooming: % Value 2020-2024
Table 6 LBN Brand Shares of Men’s Grooming: % Value 2021-2024
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2021-2024
Table 8 Forecast Sales of Men’s Grooming by Category: Value 2024-2029
Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN INDONESIA
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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