Report cover image

Home Insecticides in Germany

Publisher Euromonitor International
Published Mar 31, 2026
Length 33 Pages
SKU # EP21076897

Description

In 2025, home insecticides in Germany experienced marginal retail current value growth to reach EUR94.4 million, along with a minor retail volume decline. The median disposable income per household in Germany rose, indicating a relatively stable economic situation which supported consumer spending on home insecticides. Additionally, the urban population in Germany stood at more than 68 million in 2025, which is a relevant demographic for home insecticides.

Euromonitor International's Home Insecticides in Germany market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Electric Insecticides, Insecticide Baits, Insecticide Coils, Other Home Insecticides, Spray/Aerosol Insecticides.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Home Insecticides market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

33 Pages
Home Insecticides in Germany
Euromonitor International
April 2026
List Of Contents And Tables
HOME INSECTICIDES IN GERMANY
Key Data Insights
2025 Developments
Regulatory Change Drives Cautious Growth in Sales of Insecticides
Key Industry Trends
CHART 1 Key Industry Trends of Home Insecticides
Industry Performance
CHART 2 Raid Launches New Regulation Compliant Products
Insecticide Baits Leads Growth, and Spray/Aerosol Insecticides Remain Popular
CHART 3 Value Sales of Home Insecticides 2020-2030
CHART 4 Volume Sales of Home Insecticides 2020-2030
CHART 5 Value Sales of Home Insecticides by Category 2025
What's Next?
Regulatory Changes Expected to Continue to Impact Home Insecticides
Electric Insecticides to Lead Growth Due to Ease of Use
Regulatory Compliance and Innovation Will Shape Future Market Landscape
CHART 6 Forecast Value Sales of Home Insecticides 2020-2030
CHART 7 Forecast Value Sales of Home Insecticides by Category 2025-2030
Competitive Landscape
Aeroxon and Evergreen Maintain Dominance through Effective Products
Regulatory Changes and Innovation to Drive Future Growth Opportunities
CHART 8 Company Shares of Home Insecticides 2025
CHART 9 Brand Shares of Home Insecticides 2025
Channels
Retail E-Commerce Drives Sales with Convenience and Compliance
CHART 10 Retail Channels of Home Insecticides 2020-2025
Economic Context
CHART 11 Economic Context for Home Insecticides
CHART 12 Real Gdp Growth 2020-2030
CHART 13 Inflation 2020-2030
Consumer Context
CHART 14 Consumer Context for Home Insecticides
CHART 15 Population 2020-2030
CHART 16 Consumer Expenditure 2020-2030
CHART 17 Population by Generation 2025
Country Reports Disclaimer
CHART 18 Key Industry Trends for Home Care
CHART 19 Dr Beckmann Expands its Product Range
CHART 20 Toilet Tapes Offers Sustainable Alternative
CHART 21 Value Sales of Home Care 2020-2030
CHART 22 Volume Sales of Home Care 2020-2030
CHART 23 Value Sales of Home Care by Category 2025
CHART 24 Analyst Insight for Home Care
CHART 25 Forecast Value Sales of Home Care 2020-2030
CHART 26 Forecast Value Sales of Home Care by Category 2025-2030
CHART 27 Everdrop Turns Sustainability Into Brand Strategy
CHART 28 Company Shares of Home Care 2025
CHART 29 Brand Shares of Home Care 2025
CHART 30 Retail Channels for Home Care 2020-2025
CHART 31 Economic Context for Home Care
CHART 32 Real Gdp Growth 2020-2030
CHART 33 Inflation 2020-2030
CHART 34 Population 2020-2030
CHART 35 Consumer Expenditure 2020-2030
CHART 36 Population by Generation 2025
HOME CARE IN GERMANY
Executive Summary
Growth in Home Care as Incomes and Confidence Are on the Rise
Key Data Insights
Key Industry Trends
Industry Performance
Laundry Care Dominates Sales with Established Consumer Habits
Sustainability Drives Evolving Product Formats
Sustainability Also Evident in Ingredients and Packaging
What's Next?
Laundry Care Will Maintain Its Dominance, but Home Insecticides Set to See the Strongest Rise
Sustainability Expected to Drive Innovation and Growth
Digital and Demand for Convenience to Reshape Home Care
Competitive Landscape
Henkel and Procter & Gamble Maintain Their Leading Positions
Everdrop Turns Sustainability into Brand Strategy with Success
Channels
Health and Beauty Specialists Leads, Closely Followed by Discounters
Retail E-Commerce Gains Traction with Convenience and Variety
Economic Context
Consumer Context
Country Reports Disclaimer

Search Inside Report

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us