Gum in Estonia is set to show a substantially improved performance in current value growth terms in 2025. While this is mainly due to price hikes imposed to cover still-elevated manufacturing and import costs, the category is also expected to record a lower rate of decline in retail volume sales than in 2024. Overall demand has picked up somewhat thanks to a nascent recovery in consumer confidence and spending facilitated by the gradual easing of domestic inflationary pressures. Gum products hav...
Euromonitor International's Gum in Estonia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Gum market;
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* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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