Deodorants in China

In 2024, seeing a growth performance better than that of overall beauty and personal care, deodorants witnessed slow growth in retail current value terms in China in 2024. However, growth was from a very low base, with deodorants remaining the smallest category within beauty and personal care in China in value terms. Many Chinese consumers do not consider these products to be essential, and sales have not expanded significantly for many years; indeed, current value sales were lower in 2024 than...

Euromonitor International's Deodorants in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Deodorants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.