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Debit Cards in Ukraine

Publisher Euromonitor International
Published Feb 25, 2026
Length 21 Pages
SKU # EP20934930

Description

In 2025, debit card usage in Ukraine continued to grow, supported by expanded POS infrastructure and mandatory cashless acceptance for merchants. Contactless functionality and mobile wallet integration further strengthened everyday use. During the forecast period, Open Banking and planned SEPA integration are set to enhance functionality and cross-border efficiency, while the government-backed Diia.Card is promoting debit card adoption through consolidated social payments and digital integration...

Euromonitor International's Debit Card Transactions in Ukraine report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Commercial Debit Card Transactions, Personal Debit Card Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Debit Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

21 Pages
Debit Cards in Ukraine
Euromonitor International
February 2026
List Of Contents And Tables
DEBIT CARDS IN UKRAINE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Debit cards gain momentum
INDUSTRY PERFORMANCE
POS-terminal expansion drives debit card usage
Mobile wallets gain traction
WHAT’S NEXT?
Digitalisation to drive future growth
Open Banking and SEPA integration to enhance functionality
Diia.Card will consolidate government payments and expands debit card usage
COMPETITIVE LANDSCAPE
Privat Bank is largest and most dynamic issuer
Mastercard and PROSTIR drive innovation and inclusion
CATEGORY DATA
Table 1 Debit Cards: Number of Cards in Circulation 2020-2025
Table 2 Debit Cards Transactions 2020-2025
Table 3 Debit Cards in Circulation: % Growth 2020-2025
Table 4 Debit Cards Transactions: % Growth 2020-2025
Table 5 Debit Cards: Number of Cards by Issuer 2020-2024
Table 6 Debit Cards: Number of Cards by Operator 2020-2024
Table 7 Debit Cards Payment Transaction Value by Issuer 2020-2024
Table 8 Debit Cards Payment Transaction Value by Operator 2020-2024
Table 9 Forecast Debit Cards: Number of Cards in Circulation 2025-2030
Table 10 Forecast Debit Cards Transactions 2025-2030
Table 11 Forecast Debit Cards in Circulation: % Growth 2025-2030
Table 12 Forecast Debit Cards Transactions: % Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
FINANCIAL CARDS AND PAYMENTS IN UKRAINE
EXECUTIVE SUMMARY
Financial card industry expands amid digitalisation and regulatory reform
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Financial cards in circulation continues to grow, supported by expanding digital payment infrastructure
Credit cards grow in popularity for everyday spending
Regulatory changes strengthen card usage and flexibility
WHAT’S NEXT?
Open Banking and cross-border integration to boost card utility
Digital banking platforms to shape card access
Domestic fintech companies to drive up credit usage
COMPETITIVE LANDSCAPE
PrivatBank remains dominant issuer
Mastercard retains largest payment network
Universal Bank is most dynamic issuer
MARKET INDICATORS
Table 13 Number of POS Terminals: Units 2020-2025
Table 14 Number of ATMs: Units 2020-2025
Table 15 Value Lost to Fraud 2020-2025
Table 16 Card Expenditure by Location 2025
Table 17 Financial Cards in Circulation by Type: % Number of Cards 2020-2025
Table 18 Domestic versus Foreign Spend 2025
MARKET DATA
Table 19 Financial Cards by Category: Number of Cards in Circulation 2020-2025
Table 20 Financial Cards by Category: Number of Accounts 2020-2025
Table 21 Financial Cards Transactions by Category: Value 2020-2025
Table 22 Financial Cards by Category: Number of Transactions 2020-2025
Table 23 Consumer Payments by Category: Value 2020-2025
Table 24 Consumer Payments by Category: Number of Transactions 2020-2025
Table 25 M-Commerce by Category: Value 2020-2025
Table 26 M-Commerce by Category: % Value Growth 2020-2025
Table 27 Financial Cards: Number of Cards by Issuer 2020-2024
Table 28 Financial Cards: Number of Cards by Operator 2020-2024
Table 29 Financial Cards: Card Payment Transactions Value by Operator 2020-2024
Table 30 Financial Cards: Card Payment Transactions Value by Issuer 2020-2024
Table 31 Forecast Financial Cards by Category: Number of Cards in Circulation 2025-2030
Table 32 Forecast Financial Cards by Category: Number of Accounts 2025-2030
Table 33 Forecast Financial Cards Transactions by Category: Value 2025-2030
Table 34 Forecast Financial Cards by Category: Number of Transactions 2025-2030
Table 35 Forecast Consumer Payments by Category: Value 2025-2030
Table 36 Forecast Consumer Payments by Category: Number of Transactions 2025-2030
Table 37 Forecast M-Commerce by Category: Value 2025-2030
Table 38 Forecast M-Commerce by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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