Debit Cards in Austria

Debit cards remained the most popular choice in a shift from cash towards card payments in 2024 in Austria. This general trend is being fuelled by the increasing share of card payments, especially for smaller amounts under EUR10, thanks to the great popularity of contactless payment in general and mobile wallets such as Apple Pay and Google Pay — with the latter particularly notable among younger consumers under 30 years old. While cash retains appeal in the country, a growing number of consumer...

Euromonitor International's Debit Card Transactions in Austria report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Commercial Debit Card Transactions, Personal Debit Card Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Debit Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.