Category: Consumer Goods
Consumer Goods market research reports by Euromonitor International
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Away-From-Home Tissue and Hygiene in Poland
Both away-from-home tissue and hygiene in Poland continued to post strong volume and current value growth in 2024. The higher demand from horeca boosted the performance of away-from-home (AFH) tissue in the country. Horeca’s strong recovery after years of pandemic-related constraints led to higher A ... Read More
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Nappies/Diapers/Pants in Portugal
The market for nappies/diapers/pants in Portugal experienced stagnant performance in volume terms in 2024. According to Statistics Portugal, there were 84,788 live births during the year, a decrease of 1.4% compared to 2023. This decline in birth rates, alongside an ageing population, is contributin ... Read More
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Wipes in Portugal
Following a two-year period of significant current value growth, driven by inflation and substantial price increases, wipes experienced a slowdown in Portugal in 2024. Personal wipes dominate sales, with private label products gaining prominence as consumers seek more affordable options. Meanwhile, ... Read More
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Retail Tissue in Slovakia
Retail tissue in Slovakia saw steady value growth in 2024, driven by consumers balancing cost considerations with quality expectations. Price sensitivity led many consumers to switch to private label products or take advantage of frequent discounts. However, demand for higher-quality retail tissue r ... Read More
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Retail Tissue in Sweden
Retail tissue saw steady growth in volume terms and moderate growth in current value terms in 2024. Value growth was driven in part by unit price increases that were supported by premiumisation and sustainability innovations. For example, 2024 saw the relaunch of the Kleenex facial tissues brand in ... Read More
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Nappies/Diapers/Pants in Sweden
Sales of nappies/diapers/pants declined in current value and retail volume terms in 2024. A major factor behind the decline of the category is Sweden’s declining birth rate, with the population aged 0-3 years having declined throughout the review period. From a value perspective, the category suffer ... Read More
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Retail Adult Incontinence in Sweden
Retail adult incontinence saw strong growth in current value and volume terms in 2024. This growth was tied to the ageing of the Swedish population and rising rates of obesity. Demand was also fuelled by a heightened focus on self-care with consumers and carers paying more attention to hygiene, clea ... Read More
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Tissue and Hygiene in Poland
Tissue and hygiene in Poland continued to register strong, if slower than in 2023, retail and away-from-home (AFH) volume and current value growth in 2024. The industry performance was shaped significantly by economic challenges, including still high inflation and adjustments in VAT (value-added tax ... Read More
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Away-From-Home Tissue and Hygiene in Portugal
Away-from-home (AFH) tissue and hygiene registered healthy growth in current value terms in Portugal in 2024, having benefitted from the continued recovery of the tourism industry. Hotels and other types of accommodation have seen further increases in occupancy rates, following an exceptional 2023. ... Read More
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Nappies/Diapers/Pants in Poland
In 2024, nappies/diapers/pants in Poland rebounded from declines in 2023, with marginal retail volume growth and a strong increase in retail current value sales. However, retail volume sales remained well below the 2019 pre-Coronavirus (COVID-19) level across nappies/diapers at the end of the review ... Read More
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Rx/Reimbursement Adult Incontinence in Poland
In 2024, Rx/reimbursement adult incontinence in Poland continued to post healthy retail volume and current value growth, albeit slower than in 2023 and other years of the review period. As in the retail sphere, demand increased alongside a growing number of consumers in older cohorts, who are more l ... Read More
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Retail Adult Incontinence in Portugal
Retail adult incontinence represents the most dynamic category of the Portuguese tissue and hygiene market, having registered healthy sales growth both volume and current value terms in 2024. This expansion is being driven by multiple factors, including the rising prevalence of overweight and obese ... Read More
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Nappies/Diapers/Pants in Slovakia
The nappies/diapers/pants category in Slovakia experienced limited value growth in 2024 due to several contributing factors. A slow rate of price increases, combined with lower birth rates, resulted in stagnation. Moreover, minimal product innovation across leading brands contributed to the market's ... Read More
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Tissue and Hygiene in Sweden
Tissue and hygiene saw flat growth in current value terms in 2024, although performances varied significantly across the different categories. Three main factors shaped the performance of tissue and hygiene in 2024. First was population growth and the ongoing ageing of the population coupled with an ... Read More
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Tissue and Hygiene in Portugal
The Portuguese market for tissue and hygiene products experienced positive growth in current value terms in 2024, albeit at a slower pace than in the previous two years. This was still largely driven by elevated prices, although the country saw a general decline in the rate of inflation, which avera ... Read More
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Retail Adult Incontinence in Poland
Retail adult incontinence in Poland continued to see double-digit retail volume and current value growth in 2024. Poland's ageing population trend remained the key driver of growth. The 65-year-old-and-over population is increasing significantly, contributing to a higher prevalence of incontinence-r ... Read More
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Rx/Reimbursement Adult Incontinence in Slovakia
The landscape of Rx/reimbursement adult incontinence in Slovakia underwent notable changes in 2024 due to regulatory adjustments. From April 2024, new legislation was introduced to refine the prescription process, mandating that doctors indicate the specific level of incontinence on a designated vou ... Read More
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Away-From-Home Tissue and Hygiene in Slovakia
Value sales of away-from-home tissue saw moderate growth in 2024, largely driven by rising product prices and increasing corporate investments in higher-quality, sustainable options. Businesses across various sectors sought eco-friendly tissue solutions, with recyclability and reduced environmental ... Read More
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Nappies/Diapers/Pants in Pakistan
Nappies/diapers/pants in Pakistan continued to post fast retail volume and current value growth in 2024. Despite a gradual decline in the birth rate, the 0-3-year-old population remained high and growing in Pakistan at the end of the review period. This helped new born nappies/diapers to post the hi ... Read More
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Retail Tissue in Pakistan
Retail tissue in Pakistan recorded double-digit retail volume and current value growth in 2024. Toilet paper posted the highest retail volume sales, while boxed facial tissues registered the highest retail value sales and fastest retail volume and value growth. Retail tissue, such as toilet paper, f ... Read More
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Wipes in Sweden
Sales of wipes declined in current value terms in 2024, with many consumers having to exercise caution in their spending due to cost-of-living pressures. Due to prevailing economic uncertainty, many households cut back their spending on wipes and switched to more affordable cleaning and hygiene alte ... Read More
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Retail Tissue in Poland
Retail tissue in Poland recorded further strong retail volume and current value growth in 2024, albeit slower than in 2023. Products within retail tissue were still considered essentials, which continued to drive usage and growth at the end of the review period. High demand was driven by the everyda ... Read More
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Retail Tissue in Portugal
Having experienced significant price increases in recent years, the Portuguese retail tissue market saw a slowdown in current value growth in 2024, primarily due to a shift towards lower-cost brands and private label products. In response, established brands are investing in premiumisation strategie ... Read More
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Retail in Vietnam
In 2024, retail in Vietnam saw positive growth across most channels, driven by improved economic performance and a significant rise in both inbound and local tourism. The country welcomed substantially more visitors than the previous years, supporting sales in modern retail outlets such as convenien ... Read More
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Tissue and Hygiene in Thailand
2024 saw notable shifts in Thailand’s tissue and hygiene industry, reflecting broader consumer preferences for sustainability, premiumisation and convenience. As the global emphasis on eco-friendly and recycled goods gathers momentum, Thai consumers are increasingly seeking products that align with ... Read More
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