Category: Consumer Goods
Consumer Goods market research reports by Euromonitor International
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Cat Food in Bulgaria
Cat food in Bulgaria is expected to register both healthy current value and volume growth in 2025. Though most cat food is still non-prepared, there is a growing awareness of prepared cat food’s nutritional benefits, and this is expected to boost value sales. In addition, the expansion of modern gro ... Read More
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Colour Cosmetics in Ukraine
Colour cosmetics saw dynamic current value growth in Ukraine in 2024. Part of this dynamism was generated by rising prices, but other growth factors were also visible. One of the key trends witnessed amongst Gen Z consumers was a desire to avoid very bright make-up and a move towards a more natural ... Read More
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Men's Grooming in Pakistan
In 2024, a notable trend in Pakistan’s men's grooming category was the continued rise of beard grooming products and expanded male personal care routines. Beard oils, beard balms, grooming kits, and dedicated beard washes gained strong traction among urban and semi-urban consumers, reflecting evolvi ... Read More
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Mass Beauty and Personal Care in Egypt
Mass beauty and personal care in Egypt experienced growth in both volume and value terms in 2024, outperforming the premium segment. This shift was primarily driven by the country’s challenging economic conditions, including a 26.5% inflation rate. Prices rose by over 30% compared to the previous ye ... Read More
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Dog Food in Canada
Dog food in Canada is witnessing a notable shift towards premium and natural products, driven by pet owners who increasingly view their dogs as family members. This trend is fuelled by a growing awareness of pet health and nutrition, leading consumers to seek out high-quality ingredients and transpa ... Read More
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Skin Care in Uruguay
Having declined sharply in 2023, retail current value sales of skin care rebounded strongly in 2024. This was driven in large part by a shift in the exchange-rate regime in neighbouring Argentina, which made cross-border shopping for skin care products less appealing to Uruguayan consumers. Moreover ... Read More
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Pet Products in Belgium
Current value sales of pet products registered a modest increase in 2025, at a rate slower than that seen during the review period. Euromonitor International's Pet Products in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest ... Read More
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Premium Beauty and Personal Care in Uruguay
Retail current value sales of premium beauty and personal care surged in Uruguay during 2024. A key factor driving growth was the decrease in purchases by Uruguayan consumers in neighbouring Argentina, along with a reduction in smuggling from Argentina to Uruguay. This decline in contraband purchase ... Read More
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Deodorants in Ukraine
Deodorants saw current value growth in Ukraine in 2024. The category is comprised of products that many Ukrainian consumers see as staples together with some other largely hygiene related beauty and personal care products such as soap. As a result, demand remains relatively resilient in the face of ... Read More
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Premium Beauty and Personal Care in Ukraine
Premium beauty and personal care saw strong current value growth in Ukraine in 2024. Premium beauty and personal care performed above the market average in the country, though sales remained far behind those of the mass segment in actual terms. The economic impact of war has led to unfavourable cond ... Read More
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Dog Food in Bulgaria
Dog food in Bulgaria is expected to register both healthy current value and volume growth in 2025. Though most dog food is still non-prepared, there is a growing awareness of prepared dog food’s nutritional benefits, and this is expected to boost value sales. Dry dog food is expected to account for ... Read More
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Depilatories in Ukraine
Depilatories saw current value growth in Ukraine in 2024. However, this was a result of natural growth after the serious decline seen during the review period with no significant basis for a more consistent revival. Indeed, despite a second consecutive year of growth, in 2024, depilatories sales rem ... Read More
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Depilatories in Uruguay
The rate of growth in retail current value sales of depilatories accelerated sharply in 2024, with hair removers/bleaches remaining both the largest and most dynamic category. A key driver of this growth was a decrease in purchases by Uruguayan consumers in neighbouring Argentina, along with a reduc ... Read More
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Oral Care in Ukraine
Oral care saw strong current value growth in Ukraine in 2024. Oral care is an important part of the daily personal care routines of Ukrainian consumers, especially since dental care services became more expensive and less available due to the war in the country. Toothpaste is the largest category in ... Read More
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Premium Beauty and Personal Care in Pakistan
Premium beauty and personal care recorded further growth in 2024, despite macroeconomic challenges, including high inflation and currency devaluation, as affluent consumers continued to seek efficacy, status, and luxury, especially in categories such as fragrances and skin care. Euromonitor Internat ... Read More
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Hair Care in Pakistan
Hair care in Pakistan remained a resilient and growing category in 2024, benefiting from its essential role in daily grooming routines across both urban and rural markets. Basic shampoo and hair oil products dominated volume sales, but consumer preferences continued to evolve toward products offerin ... Read More
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Sun Care in Ukraine
Sun care registered dynamic current value growth in Ukraine in 2024. Indeed, it was the most dynamic category in beauty and personal care during the year, with rising demand supported by good weather in the summer, as well as rising consumer awareness of the potential effects that over-exposure to t ... Read More
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Mass Beauty and Personal Care in Pakistan
Value sales of mass beauty and personal care rose in 2024 primarily due to inflation and consumers trading down from premium brands amid economic uncertainty. The mass segment benefited from value-conscious purchasing, particularly in categories like bar soaps, skin care creams, and hair oils. Many ... Read More
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Other Pet Food in Australia
Overall demand for other pet food in Australia remains stable as the ownership of pets other than cats and dogs remains relatively flat. However, some consumers are turning to home-made meals as they look to provide optimal nutrition for their pets in addition to saving costs amid inflationary press ... Read More
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Hair Care in Uruguay
Having declined in 2023, retail current value sales of hair care rebounded sharply in 2024, with shampoos remaining both the largest and most dynamic category, with demand for standard shampoos particularly strong. Demand was boosted by an increase in disposable income and easing inflationary pressu ... Read More
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Oral Care in Pakistan
Widespread consumer awareness about basic oral hygiene practices, supported by health education campaigns, sustained demand for oral care products in 2024. Toothpaste remained by far the largest category, with affordable family-size toothpaste packs leading sales, while whitening, anti-cavity, and h ... Read More
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Colour Cosmetics in Pakistan
Growth of colour cosmetics in 2024 was supported by persistent inflation and rising prices, as well as increasing demand for multifunctional and halal-certified products. Consumers increasingly sought value-for-money colour cosmetics, including BB creams with SPF, and products tailored to local need ... Read More
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Bath and Shower in Egypt
Bath and shower in Egypt experienced a slight decline in volume sales in 2024, despite significant growth in value terms, largely driven by its essential role in daily hygiene, strong consumer demand and substantial price increases, primarily due to rising raw material and operational costs. Euromon ... Read More
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Other Pet Food in Canada
Other pet food in Canada is registering slightly stronger growth over 2025, both in retail volume and current value terms. Pet owners are seeking specific nutrition to keep their animals well fed and healthy. In bird foods, fortified seed mixes and pellet diets are designed for longevity and vibrant ... Read More
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Pet Care in Bulgaria
Value and volume sales of pet care in Bulgaria is expected to register healthy current value and volume growth in 2025. Dog and cat food is expected to drive this growth, with growth being moer muted for other pet food and pet products. In addition, with most dog and cat owners still giving their pe ... Read More
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