Laundry Care & Detergents Market Research Reports & Industry Analysis

Laundry care products, as the name suggests, are intended to clean and treat clothing. While there are many variations and specialty products, the laundry care product market can be divided into the following categories and subcategories:
  • Laundry Detergent
    • Liquid Detergent
    • Powder Detergent
    • Tablets and Packets/Bars
  • Fabric Softener
    • Liquid Fabric Softener
    • Fabric Softener Sheets
  • Bleach
    • SHC (sodium hypochlorite) Bleach
    • Color-Safe Bleach
  • Specialty Products
    • Pre-wash/Additives
    • Fine Washable Detergent
    • Starch
  • Static Control/Fabric Protector
In a market dominated by a few major brands, laundry can become even more of an inconvenience than it already is for consumers with specific lifestyle needs not met by the mainstream, such as those with allergies, parents of infants, or green consumers. Alternately, specialty product benefits or products that solve a particular problem—such as hybrid products (i.e., Tide with a Touch of Downy) or wrinkle reduction detergent—also represent positive opportunities in the niche market.

A fragrant revolution is at hand, and is affecting the laundry care market. American consumers are looking for products that remain true to traditional values of high performance and convenience, but also go beyond these baseline qualities to offer added benefits in health and wellness. Aromatherapy is a branch of holistic healing that has broken onto many Americans’ radars. Many household cleaning products already incorporate essential oils to give consumers an added level of experience that benefits the body, mind and soul. The breadth and depth of aromas and their supposed efficacies is a product developer’s dream. The concoctions are seemingly endless––from the supposed headache fighting benefits of peppermint to the relaxation benefits of lavender.

...Show More ...Show Less


Laundry Care & Detergents Industry Research & Market Reports

  • Soap & Detergent Manufacturing - 2025 U.S. Market Research Report with Updated Recession Risk, Forecasts, & Tariff Analysis

    ... Insights report is packed with insightful data sets and forecasts to give you a comprehensive understanding of the industry including historical and forecasted industry size, growth, tariff impact analysis, product line breakdown, profitability, financial ratios, ... Read More

  • The 2026-2031 World Outlook for Automatic Dishwasher Detergents

    ... question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models ... Read More

  • The 2026-2031 World Outlook for Esterquats

    ... millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project ... Read More

  • The 2026-2031 World Outlook for Fine Fabric Detergents

    ... question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models ... Read More

  • The 2026-2031 World Outlook for Concentrated Liquid Fabric Softeners

    ... in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric ... Read More

  • The 2026-2031 World Outlook for Fabric Conditioners

    ... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More

  • The 2026-2031 World Outlook for Detergents

    ... millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which project ... Read More

  • The 2026-2031 World Outlook for Fabric Softener and Conditioners

    ... in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric ... Read More

  • The 2026-2031 World Outlook for Detergent and Cleansing Protein Hydrolysis Enzymes

    ... the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. ... Read More

  • The 2026-2031 World Outlook for Detergent Bars

    ... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More

  • 2025 Household Soaps, Detergents, and Cleaners Retail Sales Global Market Size & Growth Report with Updated Country Recession Risk Forecasts

    ... Middle East), 22 subregions, and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with retail sales of ... Read More

  • The 2026-2031 World Outlook for Fabric Wash and Care

    ... in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric ... Read More

  • The 2026-2031 World Outlook for Fabric Conditioning Sheets

    ... question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models ... Read More

  • The 2026-2031 World Outlook for Fabric Softeners

    ... (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a country vis-à-vis others. Using econometric models which ... Read More

  • 2025 Detergents and Soaps Wholesale Global Market Size & Growth Report with Updated Country Recession Risk Forecasts

    ... subregions, and 195 countries. Figures are from 2013 through 2024, with forecasts for 2025 and the next 5 years. The historical data utilizes in-depth survey results from companies with wholesale sales of detergents and soaps, ... Read More

  • Laundry Care in India

    ... detergents offer superior solubility and are better suited to the automatic wash cycles of modern machines, making them particularly appealing to urban and nuclear households with limited time and heightened expectations around garment longev... Euromonitor ... Read More

  • Home Care in India

    ... consumer demand remained focused on convenience, effectiveness, and time-saving benefits. Urban households increasingly gravitated towards liquid detergents, hand dishwashing formats, and multi-purpose surface cleaners that aligned with busier lifestyles. In contrast,... Euromonitor International's Home Care ... Read More

  • Soap & Detergent Manufacturing - 2025 U.S. Market Research Report with Updated Recession Risk, Forecasts, & Tariff Analysis (Updated with China tariffs at 30%)

    ... Insights report is packed with insightful data sets and forecasts to give you a comprehensive understanding of the industry including historical and forecasted industry size, growth, tariff impact analysis, product line breakdown, profitability, financial ratios, ... Read More

  • Ethoxylates Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2025-2034

    ... expanding applications in personal care, household cleaning, agriculture, and industrial processes. Ethoxylates, particularly alcohol ethoxylates, are widely used due to their excellent emulsifying, dispersing, and wetting properties, making them essential in the formulation of detergents, ... Read More

  • Secondary Alkane Sulfonates

    ... at a CAGR of 6.1% over the analysis period 2024-2030. Household Detergents & Cleaners, one of the segments analyzed in the report, is expected to record a 7.1% CAGR and reach US$748.4 Million by the ... Read More

  • Sodium Lauryl Ether Sulfate (SLES)

    ... Billion by 2030, growing at a CAGR of 4.1% over the analysis period 2024-2030. Dry, one of the segments analyzed in the report, is expected to record a 3.7% CAGR and reach US$1.1 Billion by ... Read More

  • Soap and Detergent-based Fragrances

    ... 2030, growing at a CAGR of 2.4% over the analysis period 2024-2030. Household Detergents, one of the segments analyzed in the report, is expected to record a 2.1% CAGR and reach US$3.7 Billion by the ... Read More

  • Soaps and Detergents

    ... at a CAGR of 6.1% over the analysis period 2024-2030. Household Detergents, one of the segments analyzed in the report, is expected to record a 6.3% CAGR and reach US$128.3 Billion by the end of ... Read More

  • Optical Brighteners

    ... CAGR of 8.5% over the analysis period 2024-2030. Paper, one of the segments analyzed in the report, is expected to record a 9.9% CAGR and reach US$950.0 Million by the end of the analysis period. ... Read More

  • Laundry Care

    ... CAGR of 4.6% over the analysis period 2024-2030. Laundry Detergents, one of the segments analyzed in the report, is expected to record a 4.7% CAGR and reach US$91.6 Billion by the end of the analysis ... Read More

< prev 1 2 3 4 5 6 7 8 9 10

Research Assistance

Live help

Join Alert Me Now!

Sign Up

Find out more on our blog
Cookie Settings