Fragrances Market Research Reports & Industry Analysis
Fragrances Industry Research & Market Reports
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Fragrances in Slovenia
... often switching from fragrances to deodorants or cutting back on non-essential purchases. Premium men's and women's fragrances were particularly affected, with some consumers opting instead for more affordable premium unisex or mass brands. Despite these... ... Read More
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Mass Beauty and Personal Care in Israel
... the recent spike in inflation gradually receded. Furthermore, weakened purchasing power and economic uncertainty arising from the Israel-Hamas war continued to encourage trading down to cheaper brands and product types. However, the same factors ensured ... Read More
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Fragrances in Guatemala
... usage is steadily expanding across a wider range of demographic segments. For many Guatemalans, fragrances serve as a means of reinforcing personal identity and boosting self-confidence - behaviours that continue to support the category’s positive ... Read More
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Fragrances in North Macedonia
... increasingly gravitated towards subtle, natural, and aromatic scents, with growing interest in fragrances that evoke nature, cleanliness, and overall well-being. Aromatic herbs such as thyme, basil, and sage became particularly popular, while w... Euromonitor International's ... Read More
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Fragrances in the Philippines
... fragrances. The rising middle-income classes in the Philippines and improved access to credit facilities across the country, is also driving demand for fragrances. Fragrances appeal to a wide audience of consumers within the country ranging ... Read More
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Mass Beauty and Personal Care in the Philippines
... Philippines, the majority of households are low-income and require cheaper and affordable beauty and personal care products. In terms of priorities, consumers in lower classes typically prioritise essentials such as food over beauty and personal ... Read More
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Mass Beauty and Personal Care in Ireland
... habits, especially for everyday essentials. Affordable favourites like Dove, Garnier, and Nivea performed well, offering reliable quality at reasonable prices. This allowed shoppers to stick with trusted brands rather than trade down or cut back, ... Read More
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Fragrances in Switzerland
... with Swiss consumers looking for quality, personalised and/or unique scents, which carried higher price points. Moreover, the category experienced unit price increases due to rises in the costs of raw materials, packaging and production and ... Read More
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Fragrances in Greece
... more affluent consumers and a strong boost from inbound tourism. Additionally, cost-sensitive consumers increasingly turned to retail e-commerce platforms, where competitive pricing, discounts, and broader assortments made online purchasing of premium fragr... Euromonitor International's Fragrances ... Read More
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Fragrances in Serbia
... their pockets to spend on fragrances. Mass fragrances continued to account for most values sales and within this space, there is growing demand for dupes, that is fragrances that mimic the scent of premium fragrances, ... Read More
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Fragrances in Turkey
... to heightened demand for both luxury and niche scents. Additionally, local enterprises like Atelier Rebul, with a rich heritage dating back to 1895, are gaining prominence by promoting their blend of traditional craftsmanship with modern ... Read More
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Fragrances in Malaysia
... men’s fragrances and premium women’s fragrances boosted retail value sales increments. Nonetheless, mass men’s fragrances and mass women’s fragrances also witnessed fast growth at the end of the review period to ensure a strong performance ... Read More
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Fragrances in Israel
... discretionary spending due to elevated inflationary pressures and economic uncertainty arising from the war against Hamas. The negative impact of this behaviour was greater than in many areas of the local beauty and personal care ... Read More
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Mass Beauty and Personal Care in Turkey
... and the strategic utilisation of social media platforms to enhance brand engagement and reach. Additionally, health and beauty specialists, most notably Watsons, Gratis and a new retailer Mion, played a critical role by maintaining aggressive ... Read More
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Fragrances in Saudi Arabia
... incomes, allowing local consumers to invest in luxury fragrances. In addition, the booming tourism sector has sparked interest in traditional Arabian perfumes amongst visitors. Furthermore, the rise of e-commerce and social media has expanded the ... Read More
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Fragrances in Romania
... from well-known designer brands. Premium fragrances are an entry-point to the luxury market for many consumers, especially during times of economic uncertainty. Overall, fragrances have already exceeded pre-pandemic levels in retail value terms, with this ... Read More
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Mass Beauty and Personal Care in Argentina
... In the context of a challenging macroeconomic environment, consumers prioritised purchasing essentials, such as food and beverages, at the expense of mass bath and shower, mass colour cosmetics or mass skin care, for example. Euromonitor ... Read More
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Mass Beauty and Personal Care in Saudi Arabia
... and an increasing emphasis on personal grooming and self-care amongst consumers. The country’s strong economy and government initiatives, such as Vision 2030, have boosted consumer confidence and spending, while mass brands continue to offer affordable, ... Read More
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Fragrances in Ireland
... and luxury fragrances. Premium unisex and niche scents continue to gain momentum, while seasonal promotions and new launches help to drive footfall in beauty specialists. The growing role of fragrance in daily self-care also contributes ... Read More
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Fragrances in Italy
... personal care in Italy and has become the new indicator of consumers' economic resilience. This phenomenon, previously known as the lipstick index, reflects the tendency of consumers to invest in fragrances as a form of ... Read More
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Mass Beauty and Personal Care in Guatemala
... constraints, consumers are reluctant to abandon their personal care routines. Indeed, the rising cost of living in recent years has made mass beauty and personal care products even more essential for many, as they provide ... Read More
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Fragrances in Argentina
... and the devaluation of the currency exchange rate saw companies increase prices well above the general rate of inflation, making purchases unaffordable for many consumers. Furthermore, due to hyperinflation, retailers discontinued interest-f... Euromonitor International's Fragrances ... Read More
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Mass Beauty and Personal Care in Italy
... sun protection, which recorded positive performances thanks to a particularly long and hot summer. The focus on multifunctional products remained particularly high, as consumers looked for both functionality and affordability. This was evident for products ... Read More
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Mass Beauty and Personal Care in Thailand
... affordability are key factors in the purchasing decision. Thai consumers are developing more sophisticated tastes and seek a range of features from mass products, whilst also demanding affordability and accessibility. Premium-positioned mass products are evolving... ... Read More
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Fragrances in Georgia
... making it increasingly attractive to consumers. Producers contributed by installing dedicated brand corners in stores, which served as platforms for hosting promotional events, client days, and influencer engagements. As a result, the lu... Euromonitor International's ... Read More
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