Category: Fragrances
Asia Fragrances
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Mass Beauty and Personal Care in Indonesia
... are particularly popular due to their accessibility and ability to meet hygiene and grooming needs. Rising awareness of personal hygiene, coupled with an increasing focus on appearance, has further driven demand in this price segment. ... Read More
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Fragrances in Indonesia
... growing awareness of fragrances in general, as brands are collaborating with top influencers and celebrities to build awareness, and mass brands offer affordable products that are now widely available in convenience stores, supermarkets, and small ... Read More
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Fragrances in Pakistan
... left by costly imports?. High import duties (now 25% GST on perfumes) and a weak currency drove this localisation, with companies such as Junaid Jamshed even establishing a domestic perfume factory?. Consumers enthusiastically embraced these ... Read More
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Mass Beauty and Personal Care in Pakistan
... like bar soaps, skin care creams, and hair oils. Many consumers sought multi-benefit products, including fairness + SPF, or herbal shampoo + conditioner, to reduce spending. Meanwhile, private label and smaller local brands gained ground ... Read More
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Fragrances in the Philippines
... fragrances. The rising middle-income classes in the Philippines and improved access to credit facilities across the country, is also driving demand for fragrances. Fragrances appeal to a wide audience of consumers within the country ranging ... Read More
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Mass Beauty and Personal Care in the Philippines
... Philippines, the majority of households are low-income and require cheaper and affordable beauty and personal care products. In terms of priorities, consumers in lower classes typically prioritise essentials such as food over beauty and personal ... Read More
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Fragrances in Thailand
... as tools to support mental and emotional wellbeing. Brands are formulating scents that not only provide a pleasant aroma but also support the emotional well-being of consumers. Euromonitor International's Fragrances in Thailand report offers a ... Read More
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Fragrances in Kazakhstan
... high-quality mass fragrances - is increasing accordingly. Indeed, fragrance is now seen as an essential element of personal style and a marker of social status. Euromonitor International's Fragrances in Kazakhstan report offers a comprehensive guide ... Read More
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Fragrances in Turkey
... to heightened demand for both luxury and niche scents. Additionally, local enterprises like Atelier Rebul, with a rich heritage dating back to 1895, are gaining prominence by promoting their blend of traditional craftsmanship with modern ... Read More
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Fragrances in Malaysia
... men’s fragrances and premium women’s fragrances boosted retail value sales increments. Nonetheless, mass men’s fragrances and mass women’s fragrances also witnessed fast growth at the end of the review period to ensure a strong performance ... Read More
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Mass Beauty and Personal Care in Turkey
... and the strategic utilisation of social media platforms to enhance brand engagement and reach. Additionally, health and beauty specialists, most notably Watsons, Gratis and a new retailer Mion, played a critical role by maintaining aggressive ... Read More
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Mass Beauty and Personal Care in Thailand
... affordability are key factors in the purchasing decision. Thai consumers are developing more sophisticated tastes and seek a range of features from mass products, whilst also demanding affordability and accessibility. Premium-positioned mass products are evolving... ... Read More
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Fragrances in Georgia
... making it increasingly attractive to consumers. Producers contributed by installing dedicated brand corners in stores, which served as platforms for hosting promotional events, client days, and influencer engagements. As a result, the lu... Euromonitor International's ... Read More
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Fragrances in Hong Kong, China
... premium fragrance sets/kits also recording notable growth, appealing to consumers either looking to treat themselves or as part of the gifting experience, especially for celebrations such as Christmas, Chinese New Year, and Valentine's Day. Euromonitor ... Read More
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Fragrances in Azerbaijan
... Companies are also increasing their investments in the development and promotion of fragrance offerings, supporting overall category expansion. Mass women’s fragrances remained the largest category in 2024. This is primarily due to ongoing consumer price ... Read More
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Mass Beauty and Personal Care in Uzbekistan
... While premium registered higher value growth, mass continued to account for significantly more value sales. Consumers continued to be price sensitive, as disposable incomes were still under pressure. Compounding economic challenges—remittance flows from overseas migrants ... Read More
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Fragrances in Singapore
... consumers are becoming increasingly focused on value and quality, especially in mass fragrances. While traditional branding remains important for some, a growing group of cost-conscious buyers is gravitating towards “dupes” (products that are inspired and ... Read More
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Fragrances in Uzbekistan
... Premium fragrances also registered higher value growth, though mass accounted for most value sales. Fragrances are perceived as an expression of identity in Uzbekistan and this continue to drive values sales. Euromonitor International's Fragrances in ... Read More
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Fragrances in Vietnam
... become a more integral part of the daily routines of locals, particularly among young professionals and urban consumers seeking to enhance their image. The rapid expansion of e-commerce has also played a crucial role in ... Read More
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Mass Beauty and Personal Care in Azerbaijan
... products at more accessible price points, resonating with a wide consumer base. Euromonitor International's Mass Beauty and Personal Care in Azerbaijan report offers a comprehensive guide to the size and shape of the market at ... Read More
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Beauty and Personal Care in Uzbekistan
... the local currency, resulted in higher prices for the consumer. This also included price increases for local offerings, largely due to increasing costs of raw materials. Euromonitor International's Beauty and Personal Care in Uzbekistan report ... Read More
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Fragrances in Japan
... double digits, driven by enhanced retail spaces and promotions in department stores, and the acquisition of new users. The allure of premium brands remains a significant factor behind the strong performance of high-priced items. Fragrances, ... Read More
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Mass Beauty and Personal Care in China
... was also impacted. Uncertainty over future income, and asset depreciation due to real estate price reductions, led consumers to be more cautious, especially when it came to non-essentials, such as many beauty and personal care ... Read More
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Fragrances in South Korea
... set since 1979, which was raised to 100ml. As a result, many brands have been engaging in aggressive duty-free promotions. Consumers who previously only purchased one product may have opted for two, therefore contributing to ... Read More
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Mass Beauty and Personal Care in South Korea
... care in 2024. This robust expansion can be attributed to the surge in the popularity of K-beauty, which has shifted its focus from premium brands such as The Whoo and Sulwhasoo to mass brands such ... Read More
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