Fragrances Market Research Reports & Industry Analysis
Fragrances Industry Research & Market Reports
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Mass Beauty and Personal Care in the United Arab Emirates
... by the premium segment. Growth in mass beauty and personal care is being driven by several factors. The segment is seeing the entry of more mass-priced Asian brands, which are attracting consumers with fun packaging ... Read More
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Fragrances in the United Arab Emirates
... Emirates, fragrances is not just a luxury or a beauty product; but is considered an essential part of personal hygiene and daily personal care routines. The importance of scent is deeply embedded in the culture, ... Read More
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Fragrances in Portugal
... growing appetite for accessible and affordable options. In addition, the premium segment also expanded significantly, with niche luxury fragrances capturing greater attention and share. This dual dynamic underscores a broader trend of polarisation in consu... ... Read More
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Mass Beauty and Personal Care in Portugal
... role. A major contributor to this shift was the continued expansion of Mercadona, the grocery retailer, which has solidified its position as a key player in the Portuguese market. The growing availability of high-quality private ... Read More
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Fragrances in Estonia
... showed a greater willingness to spend on well-known scent profiles and recognisable brands, while limited editions and seasonal gift sets further lifted value sales. The rise of niche fragrances discovered online also played a supporting ... Read More
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Fragrances in Latvia
... both male and female fragrance sale. Retailers also invested heavily in storytelling and seasonal campaigns, positioning scents as part of wellness, mood and personal identity. Euromonitor International's Fragrances in Latvia report offers a comprehensive guide ... Read More
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Fragrances in Norway
... behaviour. While a temporary correction had been anticipated following the return of travel retail, domestic fragrance consumption remained high. This resilience reflects deeper changes, particularly among younger consumers, who increasingly view fragrances as... Euromonitor International's ... Read More
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Fragrances in Lithuania
... attending parties or other special events. They remained keen to purchase fragrances in the post-COVID-19 period as they continued to more fully resume these out-of-home activities. For similar reasons, gifting also continued to stimulate purchases ... Read More
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Perfumes and Cosmetics: World Trade, Markets and Competitors
... (CAGR) in $ of +13.8% in the period 2001-2008 and of +6% in the period 2009-2024. In the 2025-2028 scenario, world trade of Perfumes and Cosmetics is expected to have a CAGR of +4.9% in ... Read More
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Mass Beauty and Personal Care in Indonesia
... are particularly popular due to their accessibility and ability to meet hygiene and grooming needs. Rising awareness of personal hygiene, coupled with an increasing focus on appearance, has further driven demand in this price segment. ... Read More
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Fragrances in Indonesia
... growing awareness of fragrances in general, as brands are collaborating with top influencers and celebrities to build awareness, and mass brands offer affordable products that are now widely available in convenience stores, supermarkets, and small ... Read More
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Fragrances in Ukraine
... life has normalised in some parts of Ukraine as much as it can when a country is experiencing a war on its territory. During times of war or crisis, individuals can tend to seek psychological ... Read More
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Fragrances in Uruguay
... year. This has had a particularly beneficial impact on premium fragrances. There is also a trend towards more personalised products, with a growing number of local consumers seeking customisable fragrance options that allow them to ... Read More
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Fragrances in Pakistan
... left by costly imports?. High import duties (now 25% GST on perfumes) and a weak currency drove this localisation, with companies such as Junaid Jamshed even establishing a domestic perfume factory?. Consumers enthusiastically embraced these ... Read More
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Mass Beauty and Personal Care in Uruguay
... Argentina, along with a reduction in smuggling from Argentina to Uruguay. This decline in contraband purchases can be attributed to an exchange rate adjustment made by the Argentine government, which significantly reduced the incentive for ... Read More
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Mass Beauty and Personal Care in Ukraine
... from the war. Hair care was the largest category in mass beauty and personal care in Ukraine in 2024, closely followed by skin care. Both categories saw strong growth during the year, with demand supported ... Read More
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Fragrances in Egypt
... from import duties, fluctuating exchange rates, and transportation. Moreover, economic instability, encompassing currency devaluation and inflation, diminished consumer purchasing power, rendering luxury items like fragrances less accessible. The perception... Euromonitor International's Fragrances in Egypt report ... Read More
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Mass Beauty and Personal Care in Pakistan
... like bar soaps, skin care creams, and hair oils. Many consumers sought multi-benefit products, including fairness + SPF, or herbal shampoo + conditioner, to reduce spending. Meanwhile, private label and smaller local brands gained ground ... Read More
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Fragrances in Thailand
... as tools to support mental and emotional wellbeing. Brands are formulating scents that not only provide a pleasant aroma but also support the emotional well-being of consumers. Euromonitor International's Fragrances in Thailand report offers a ... Read More
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Mass Beauty and Personal Care in Switzerland
... mass beauty and personal care products among local consumers. Against this background, Swiss consumers looked for products that offered comparable attributes and benefits to premium brands, but at more affordable price points. Euromonitor International's Mass ... Read More
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Mass Beauty and Personal Care in Greece
... particularly supermarkets. This change led to a decrease in retail prices, significantly affecting the impacted categories' performance. Due to the ongoing rising cost-of-living crisis, consumers reacted positively to the lower prices. However, this policy reduced ... Read More
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Fragrances in Kazakhstan
... high-quality mass fragrances - is increasing accordingly. Indeed, fragrance is now seen as an essential element of personal style and a marker of social status. Euromonitor International's Fragrances in Kazakhstan report offers a comprehensive guide ... Read More
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Mass Beauty and Personal Care in Canada
... child-specific products and mass fragrances, struggled. Mass bath and shower products, particularly body wash/shower gel, experienced growth as these products are viewed as essential household items. In a climate where consumers were prioritising purchases that ... Read More
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Fragrances in Canada
... willing to invest in high-quality, exclusive products from luxury brands, many of which offer a wide range of distinctive and refined scents. The demand for unique and personalised fragrance experiences is increasing, reflecting consumers’ desire ... Read More
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Mass Beauty and Personal Care in Serbia
... of mass beauty and personal care. Offerings are also continually innovating and are quick to pick up on trends and messaging that often first appears within premium products. This also drives demand. However, mass current ... Read More
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