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Top Players in Global B2C E-Commerce Market 2016

Top Players in Global B2C E-Commerce Market 2016

Amazon.com dominates global online retail

The ranking of the top five Internet retailers globally includes two companies based in the USA, two from China and one from Europe, according to the findings in the yStats.com report. The pure online retail sales figures show the dominance of Amazon.com with an 8% share of the global market. Product revenues of the US based company in 2015, at nearly USD 80 billion, were three times higher than those of the second ranking online retailer, China’s JD.com.

Online marketplaces, represented by global companies such as Rakuten, Ebay, and Alibaba, are also attractive to online shoppers. The yStats.com report cites a 2015 survey showing that online consumers are more likely to purchase from a marketplace rather than a retailer website.

Local and regional players also are expanding in many areas to challenge the global leaders. For example, Souq.com is a regional leader in the Middle East, while in India Flipkart and Snapdeal are rivals to Amazon. More insights are available in the full yStats.com publication.


1. Managment Summary
2. Global Developments
Top 5 Retailers by Officially Reported Global B2C E-Commerce Sales, in USD billion, 2015
B2C E-Commerce Sales Growth of the Top 5 Retailers by Officially Reported Global B2C E-Commerce Sales, in % Year-on-Year Change, 2015
Market Shares of the Top 5 Retailers by Officially Reported Global B2C E-Commerce Sales, in % of Global B2C E-Commerce Sales, 2015
Top 20 B2C E-Commerce Retailers, by B2C E-Commerce Sales, incl. Rank among Top Online Retailers, Rank among Top Retailers, Company Name, Country of Origin, Retail E-Commerce Sales, in USD million, Share of Total Retail Revenues, in %, Growth Rate, in %, 2014, and CAGR, 2009-2014
Share of Online Shoppers Who Would Consider Purchasing from Marketplaces and from Retailers’ Websites, by Global Average and Top 3 Countries, in %, August 2015
3. Asia-Pacific
3.1. Advanced Markets
3.1.1. Japan
Top 15 Retail Websites, by Total Unique Visitors, in millions, October 2014
3.1.2. South Korea
Overview of Top 10 Local E-Commerce Websites, by Website Rank, October 2015
3.1.3. Australia
Top 10 Online Retail Websites, by Weekly Visits, in millions, September 2015
3.1.4. New Zealand
Top 5 Online Retail Websites, by Monthly Visitors, in thousands, July 2015
3.2. Emerging Markets
3.2.1. China
B2C E-Commerce Player Overview, September 2015
B2C E-Commerce Sales of Top 5 B2C E-Commerce Companies by Market Share, in CNY billion, 2014
Breakdown of B2C E-Commerce Market Share by GMV, in %, 2014 & Q2 2015
E-Commerce Brand Awareness, in % of Online Shoppers, 2014
3.2.2. Taiwan
Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, August 2015
3.2.3. India
B2C E-Commerce Player Overview, September 2015
Breakdown of the Preferred E-Commerce Brands, by First Choice and Second Choice, in % of Online Shoppers, August 2015
Top 3 E-Commerce Websites, by Unique Visitors, in millions, May 2014 & May 2015
3.2.4. Singapore
E-Commerce Player Overview, August 2015
Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
3.2.5. Indonesia
E-Commerce Player Overview, August 2015
E-Commerce Websites Purchased From, in % of Online Shoppers, 2014
Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
3.2.6. Malaysia
E-Commerce Player Overview, August 2015
Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
3.2.7. Thailand
E-Commerce Player Overview, August 2015
Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
3.2.8. Philippines
E-Commerce Player Overview, August 2015
Top 10 Local E-Commerce Websites, by Website Rank, incl. Website Visits, Time Spent on Website, Page Views and Bounce Rate, July 2015
3.2.9. Vietnam
E-Commerce Player Overview, August 2015
Most Visited E-Commerce Websites, in % of Respondents, 2014
Websites Most Often Used for Online Shopping, in % of University Students Who Shop Online, February 2015
Top 10 E-Commerce Websites by Website Rank, August 2015
Breakdown of E-Commerce Marketplaces, by Market Share, in %, 2014
3.2.10. Kazakhstan
Overview of E-Commerce Players, November 2015
Overview of Top 10 B2C E-Commerce Companies, Ranked by Revenue, 2014
4. Europe
4.1. Advanced Markets
4.1.1. UK
B2C E-Commerce Players Overview, February 2016
Top 10 Retailers by B2C E-Commerce Sales, in GBP billion, FY 2014/2015
Top 10 E-Commerce Websites, by Website Visits, in millions, 2015
4.1.2. Germany
Top 15 Online Shops, by Sales, in EUR million, 2014
4.1.3. France
Top 15 E-Commerce Websites, by Average Monthly Unique Visitors, in thousands, Q3 2015
4.1.4. Spain
Top 10 E-Commerce Websites, by Number of Unique Visitors, in millions, July 2015
4.1.5. Italy
Top 10 E-Commerce Websites, by Number of Unique Monthly Visitors, in millions, February 2016
4.1.6. Netherlands
Ranking of Top 10 Online Retailers, by Sales, in EUR million, 2014
4.1.7. Belgium
Top Two B2C E-Commerce Market Players, in % Market Share, 2014
4.1.8. Sweden
Top 10 E-Commerce Websites, by Website Rank, February 2016, incl. Total Visits, in millions, and Share of Visits from Sweden, in %, January 2016
4.1.9. Austria
Top 15 Online Shops, by Sales, in EUR million, 2014
4.2. Emerging Markets
4.2.1. Russia
B2C E-Commerce Players Overview, December 2015
Top 10 Online Shops Purchased from, in % of Online Shoppers, 2014 & 2015
Top 20 Online Shops, Ranked by Sales, incl. E-Commerce Sales, in RUB billion, Number of Orders, in thousands, Average Check, in RUB, and Main Product Category, H1 2015
4.2.2. Poland
E-Commerce Player Overview, December 2015
Top 5 Most Recognized E-Commerce Websites, in % Internet Users, April 2015
Foreign Online Merchants Purchased from, in % of Cross-Border Online Shoppers, 6 Months to April 2015
4.2.3. Turkey
B2C E-Commerce Players Overview, March 2016
Breakdown of B2C E-Commerce Market Shares, by Players, in %, 2014
Top 15 E-Commerce Websites by Page Views, incl. Page Views, in millions, and Real Users, in millions, January 2016
4.2.4. Greece
Top 10 E-Commerce Websites, by Website Rank, incl. Website Type and Website Visits, December 2015
4.2.5. Czech Republic
B2C E-Commerce Players Overview, January 2016
Breakdown of Online Shops’ Market Share by Product Category, in %, H1 2015
4.2.6. Ukraine
Breakdown of Online Shops by Market Share, by Electronics & Household Appliances and Clothing & Shoes, 2014
4.2.7. Romania
Top 10 Most Visited E-Commerce websites, by in % Internet Users, September 2015
4.2.8. Hungary
Top 15 E-Commerce Websites, by Website Rank, incl. Website Type and Website Visits, November 2015
4.2.9. Belarus
Top 10 E-Commerce Websites by Website Rank, January 2016
5. North America
5.1. USA
B2C E-Commerce Player Overview, November 2015
Top 10 U.S. Retailers by Global B2C E-Commerce Sales, incl. B2C E-Commerce Sales, in % Year-on-Year Change and in % Share of Total Retail Revenue, 2013
Top 9 Fastest Growing B2C E-Commerce Retailers, incl. Sales in the USA and Worldwide, in USD million, 2014, % Year-on-Year Growth 2013/2014, % share of USA in Worldwide Sales, 2014
Top 10 U.S. Retailers by Unique Monthly Visitors, by Devices Used to Access, incl. Desktop, Mobile and Mobile-Only, in millions, and Share of Mobile Only in Total, in %, January 2015
5.2. Canada
B2C E-Commerce Player Overview, November 2015
Market Shares of Top 3 E-Commerce Companies, in %, 2013 & 2014
Top E-Commerce Websites by Share of Total Website Visits, in %, September 2014 & September 2015
Overview of the Top 10 E-Commerce Websites, by Website Rank, November 2015, incl. Website Traffic, September 2015
6. Latin America
6.1. Brazil
B2C E-Commerce Players Overview, March 2016
Overview of Top 15 E-Commerce Companies, by Revenues, incl. E-Comm. Websites, Company Type, Category, Gross E-Commerce Revenues, Total Revenues, and E-Commerce Share of Revenues, 2014
Top 5 Online Retailers by Online Revenues, in USD million, 2013 & 2014
Top 10 E-Commerce Websites, by Number of Unique Visitors, in millions, July 2015
6.2. Mexico
Market Shares of Top 10 B2C E-Commerce Companies, by Company, in %, 2014
Top 10 E-Commerce Websites, by Number of Unique Visitors, in thousands, January 2015
6.3. Argentina
Top 10 E-Commerce Websites, by Number of Unique Visitors, in thousands, January 2015
6.4. Colombia
Top 10 E-Commerce Websites, by Number of Unique Visitors, in thousands, January 2015
6.5. Chile
Top 10 E-Commerce Websites, by Number of Unique Visitors, in thousands, January 2015
6.6. Peru
Top 10 E-Commerce Websites, by Number of Unique Visitors, in thousands, January 2015
7. Middle East
7.1. UAE
B2C E-Commerce Players Overview, April 2016
Top 10 Brands in the UAE, incl. Two E-Commerce Companies, in % of Residents, 2015
Market Share of Top 3 B2C E-Commerce Companies, in %, 2014 & 2015
Top 2 E-Commerce Websites Purchased From, in % of Online Shoppers, Q1 2015
Top 10 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and UAE’s Share of Website Visits, in %, March 2016
7.2. Saudi Arabia
B2C E-Commerce Players Overview, April 2016
Top 10 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and Saudi Arabia’s Share of Website Visits, in %, April 2016
7.3. Iran
B2C E-Commerce Player Overview, April 2016
Top 5 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and Iran’s Share of Website Visits, in %, April 2016
Top 10 E-Commerce Websites, by Website Rank, incl. Description, April 2016
7.4. Israel
Top 10 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and Israel’s Share of Website Visits, in %, April 2016
7.5. Kuwait
Top 10 E-Commerce Websites, by Website Rank, incl. Category, Website Visits, in millions, and Kuwait’s Share of Website Visits (Where Available), in %, April 2016
8. Africa
8.1. South Africa
B2C E-Commerce Players Overview, April 2016
Top 10 E-Commerce Websites, by Website Rank, May 2016, incl. Category, Website Visits, in millions, April 2016, and Share of Traffic from South Africa, 3 Months to May 2016
8.2. Nigeria
B2C E-commerce Player Overview, May 2016
Most Popular E-Commerce Websites, by Usage and Awareness, in % of Online Shoppers, March 2016
8.3. Egypt
Top 10 E-Commerce Websites, by Website Rank, May 2016, incl. Category, Website Visits, in millions, April 2016, and Share of Traffic from South Africa, 3 Months to May 2016
8.4. Morocco
Top 6 Most Known Moroccan E-Commerce Websites, in % of Internet Users, February 2016
8.5. Kenya
Most Popular E-Commerce Websites, by Used and Favorite, in % of Online Shoppers, June 2015

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