Lebanon Household Products

In 2025, the toilet care category in Lebanon experienced a notable shift towards premium and convenient product formats, driven by evolving consumer preferences and economic factors. Toilet care retail sales recorded current value growth of 15%?to reach LBP227 billion in 2025. This growth was large ...

In 2025, surface care in Lebanon saw a return to positive growth in volume terms, following a number of years of decline, while current value sales increased by 11%, driven, in part, by inflation, but also by consumer prioritisation of hygiene and affordability. However, the influence of the health ...

In 2025, the air care category in Lebanon experienced current value growth of 39%,?despite a contraction in volume sales. The retail value of air care products reached LBP604 billion, with the value growth driven by rising consumer interest in wellness, natural ingredients and elevated scent experie ...

The home care market in Lebanon is characterised by a shift towards affordable and multifunctional products, driven by economic hardship and declining consumer purchasing power. The market saw significant current value growth of 16% in retail sales in 2025, albeit primarily due to price increases. L ...

In 2025, the dishwashing category in Lebanon experienced significant changes driven by economic challenges and shifting consumer preferences. Retail sales in the dishwashing category reached LBP2.2 trillion in 2025, representing 30% current value growth on 2024. However, this growth was largely driv ...

In 2025, Lebanon's bleach market showed signs of recovery following a challenging 2024 marked by economic instability and reduced consumer spending. With sales declining in both volume and real or constant value terms in 2024, volumes were at least stagnating in 2025, while sales in current value te ...