Category: Cosmetics & Personal Care
Pakistan Cosmetics & Personal Care
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Pakistan Hair Care
... and value for money, as consumers seek cost-effective options without compromising on quality. Brands that offer competitive pricing and promotional strategies are poised to gain traction in the product area, effectively catering to the evolving ... Read More
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Pakistan Fragrances
... However, there are optimistic signs of recovery ahead. Projections of political stability and improvements in inflation rates starting from 2024 are anticipated to revitalise the fragrance market. These improvements are expected to boost consumer confidence, ... Read More
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Pakistan Oral Care
... consumers are integrating mouthwashes into their daily routines, emphasising the importance of fresh breath, plaque reduction, and gum health. Toothpaste remains the cornerstone of oral care, with multi-benefit offerings such as gum protection, decay prevention, ... Read More
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Pakistan Depilatories
... categories. Pakistani women consumers have shown a strong preference for bleaches and cream-based hair removers over traditional razors, reflecting a cultural inclination towards non-invasive and convenient hair removal methods. The popularity of these products lies ... Read More
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Pakistan Men's Grooming
... displayed a heightened interest in presenting themselves well, resulting in a surge in sales of fragrances. This trend highlights a shift in consumer priorities towards personal grooming and self-expression, signalling opportunities for brands to capitalise ... Read More
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Pakistan Sun Care
... of UV radiation, including premature ageing, skin cancer, and sunburn. As a result, there has been a steady rise in the demand for sun care products as consumers prioritise skin health and protection against sun ... Read More
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Pakistan Baby and Child-Specific Products
... by an augmented consumer consciousness regarding infant hygiene and skin care, coupled with a pronounced inclination towards gentle and trusted formulations suitable for delicate skin. Euromonitor International's Baby and Child-specific Products in Pakistan report offers ... Read More
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Pakistan Skin Care
... workforce, there is a parallel rise in disposable incomes and a growing emphasis on personal grooming. Facial care, in particular, is viewed as essential for long-term beauty care, leading to increased sales in this segment. ... Read More
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Pakistan Premium Beauty and Personal Care
... penchant for quality and indulged in luxury products, propelling growth across premium categories such as skin care, cosmetics, and fragrances. Notably, premium skin care emerged as the largest product area within the segment, driven by ... Read More
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Retail Adult Incontinence in Pakistan
... retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product ... Read More
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Sanitary Protection in Pakistan
... urban centres, which translated into increased sales of sanitary protection products. The ongoing growth in the 12-54-year-old female population also increased the demand for sanitary protection. Euromonitor International's Sanitary Protection in Pakistan report offers a ... Read More
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Dermatologicals in Pakistan
... by the energy crisis stemming from the war in Ukraine, led to a dismal economic picture. In addition, catastrophic floods left hundreds of thousands in need of emergency aid. However, despite the difficult economic conditions, ... Read More
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Health and Beauty Specialist Retailers in Pakistan
... and doctors. Dawaai.pk which began operations in 2014 has shifted online, offering consumers medicine and medical consultations via the web. In 2021, the retailer’s online platform received large investments to help it expand. The platform ... Read More
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