Category: Consumer Goods
South America Consumer Goods
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Deodorants in Ecuador
... packaging sizes, such as roll-ons, sachets and tube options, allow for lower spending per purchase, making them accessible to budget conscious shoppers. Additionally, demand was supported by increased consumer awareness of hygiene and personal care, ... Read More
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Depilatories in Ecuador
... products, despite little to no difference in quality or function. This perceived price disparity has caused some resistance, particularly amongst cost conscious buyers. The combination of limited distribution and pricing concerns slowed the penetration of ... Read More
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Cat Food in Chile
... disposable incomes, boosting demand in the cat food category. Moreover, there are still underdeveloped areas within cat food that hold significant growth potential. In 2025, wet cat food and cat treats and mixers are expected ... Read More
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Mass Beauty and Personal Care in Chile
... skin care, sun care, and fragrances. Leading brands in these categories have diversified their product offerings, targeting more specific consumer needs, such as skin care and sun care based on dermocosmetics, and trend-driven products in ... Read More
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Pet Care in Chile
... mixers are seeing particularly strong growth, driven by a growing trend among pet owners to pamper their animals with healthier, more natural food options. As pets are increasingly regarded as integral family members, the emotional ... Read More
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Beauty and Personal Care in Chile
... of new brands, product launches, and the expansion of private label. In 2024, Chile's economy showed signs of improvement compared to the previous year. The country's GDP grew by 2.6%, exceeding official projections and marking ... Read More
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Men's Grooming in Ecuador
... and skin care solutions. The influence of social media has played a key role in encouraging men to adopt more comprehensive grooming routines. Brands are responding by expanding their product lines to meet this demand, ... Read More
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Colour Cosmetics in Ecuador
... new retail channels, such as Fybeca Beauty, which have made beauty products more accessible to a wider range of consumers. People are increasingly prioritising self-care and personal appearance, even during difficult times, driven by the ... Read More
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Baby and Child-Specific Products in Ecuador
... directly to higher overall value sales. Secondly, although the target market continues to shrink year after year due to declining birth rates, the parents who remain in the market are becoming more conscious of the ... Read More
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Skin Care in Chile
... more sophisticated products, with ingredients such as hyaluronic acid, retinol, and niacinamides gaining popularity. Local consumers are adding various steps to their skin care routines in the mass segment, while brands are becoming increasingly sophistica... ... Read More
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Dog Food in Chile
... which are likely to increase disposable income and boost demand for these products. Also, major companies are expected to continue developing offerings with more natural ingredients and providing a wider variety of products in categories ... Read More
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Bath and Shower in Chile
... year; in categories deemed less essential, such as bath and shower, and personal care products in general, they continued to prioritise convenience and discounts, opting for more affordable options and favouring private label. Conversely, in ... Read More
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Skin Care in Ecuador
... selective, often prioritising multi-functional or affordable premium options over luxury alternatives. Despite this slowdown, brands continue to invest in promotions and value packs to maintain sales, with promotions at point of sale also proving important. ... Read More
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Bath and Shower in Ecuador
... frequent handwashing and overall hygiene awareness surged, leading to increased demand for bath and shower products. However, as people have completely shifted back to pre-pandemic routines, the urgency around cleansing has faded. In addition, categories ... Read More
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Mass Beauty and Personal Care in Ecuador
... a strong force in the Ecuadorian beauty and personal care market, as sales representatives have effectively reached consumers with personalised services and product recommendations. These salespeople leverage trust-based relationships to promote a wide range of ... Read More
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Colour Cosmetics in Chile
... some areas of colour cosmetics performed more positively in volume terms, including eye make-up, the largest value category overall. Sales were driven by a large number of innovations, the emergence of new brands, and a ... Read More
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Baby and Child-Specific Products in Chile
... rates in Chile, which consistently fell over the review period, thereby driving a downward trend in volume sales terms. While fewer babies being born means that parents can generally invest more in their established family ... Read More
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Sun Care in Ecuador
... increasingly aware of the importance of sun protection for skin health and anti-ageing benefits. Dermocosmetics performed strongly performing during the review period, as consumers increasingly prioritised effective, dermatologist-recommended solutions that provide reliable protection. Brands... Euromonitor ... Read More
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Pet Products in Chile
... to increase disposable income among pet owners, thereby boosting demand for a wide range of pet-related items. Also, pets are increasingly regarded as family members, offering emotional support and companionship an aspect particularly resonant with ... Read More
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Depilatories in Chile
... female demographic showed a high level of expansion, with the presence of new brands and innovations in the local market. The wide availability of depilatories in physical stores and online platforms has made it easier ... Read More
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Hair Care in Chile
... the strong performance of conditioners and treatments. Local consumers are increasingly willing to invest in high-value hair treatments, including deep conditioning masks, heat protectants, hair oils, and acid-based treatments. Therefore, hair treatments experienced the most... ... Read More
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Deodorants in Chile
... primarily driven by dermocosmetics, where ""clinical"" type deodorants have capitalised on growing interest in dermatological claims. Additionally, in 2024, there were no major innovations in the category, unlike in 2023, when new product launches with ... Read More
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Men's Grooming in Chile
... focus on personal care and grooming among local consumers. Sales of men’s skin care and deodorants continued to rise due to the greater availability of products specifically designed for a male demographic, combined with a ... Read More
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Premium Beauty and Personal Care in Ecuador
... from consumers’ increasing preference for high-performance, science-backed products. In contrast, premium fragrances faced sharp declines, reflecting shifting consumer priorities amid financial constraints and the category’s inability to justify higher prices... Euromonitor International's Premium Beauty and ... Read More
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Sun Care in Chile
... volume growth slowed compared to the previous year, many brands launched their own sunscreen lines with dermocosmetics attributes, distancing themselves from traditional sun protection. Additionally, the price of dermocosmetics adult sun care is approaching... Euromonitor ... Read More
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