Category: Consumer Goods & Retailing
Bulgaria Consumer Goods & Retailing
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Global & Bulgaria 3D and 4D Technology Market to 2031
... delivering advanced solutions across multiple industries, including healthcare, manufacturing, and entertainment. Recently, Bulgaria has experienced a rise in 3D printing activities, with many startups and established firms adopting additive manufacturing to produce prototypes and tailor-made ... Read More
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Other Pet Food in Bulgaria
... and seeds is expected to contribute to the minimal current value growth. In addition, as consumers are not as attached to other pets than dogs and cats, they are more prepared to buy economy brands. ... Read More
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Pet Products in Bulgaria
... there is expected to be minimal growth in the number of pets and this is expected to dampen volume sales. Pet healthcare is expected to be the largest product area in terms of value sales, ... Read More
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Cat Food in Bulgaria
... and this is expected to boost value sales. In addition, the expansion of modern grocery retailers in smaller cities, along with their affordable private label offerings, is also expected to boost sales. Dry cat food ... Read More
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Dog Food in Bulgaria
... and this is expected to boost value sales. Dry dog food is expected to account for most value sales, but wet food is expected to register higher value growth and in particular premium wet food. ... Read More
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Pet Care in Bulgaria
... muted for other pet food and pet products. In addition, with most dog and cat owners still giving their pets non-prepared pet food, there is still room for significant growth. Low inflation is also expected ... Read More
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Beauty and Personal Care in Bulgaria
... and local brands, which are generally more affordable, especially in categories such as bath and shower and oral care. Nonetheless, many consumers enjoyed higher disposable income in 2024, which contributed to the positive development of ... Read More
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Deodorants in Bulgaria
... climate change has boosted demand for deodorants. The most popular deodorant formats are roll-ons, sticks and sprays, all enjoying lower price increases in 2024. Deodorant creams and pumps witnessed the slowest growth in value terms ... Read More
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Men's Grooming in Bulgaria
... the premium and mass segments proved attractive to consumers thereby stimulating sales. Men’s grooming is still developing in Bulgaria as traditionally men only use essential personal care products. Younger generations like Generation Z and Generation ... Read More
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Baby and Child-Specific Products in Bulgaria
... parents are drawn to bio and organic products as they seek out the benefits of natural products and choose to avoid putting chemicals on their children’s sensitive skin and hair. Mainstream brands are responding to ... Read More
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Bath and Shower in Bulgaria
... a pampering routine for an at-home spa effect, with liquid soap, intimate washes, and body wash/ shower gel witnessing notable value growth. Body wash/ shower gel is the largest category in bath shower, driven by ... Read More
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Skin Care in Bulgaria
... skin care are driving sales. Facial care routines are becoming slightly less complex as some consumers focus on using multi-functional products offering multiple benefits. However, body skin care routines are becoming more complex. Euromonitor International's ... Read More
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Fragrances in Bulgaria
... from well-known designer brands, are often regarded as affordable luxuries in Bulgaria, and an entry-point to the luxury market for many consumers, especially during times of economic uncertainty. Overall, fragrances have already exceede... Euromonitor International's ... Read More
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Hair Care in Bulgaria
... where different hair care products are rotated throughout the week, such as masks, serums, and oils, is gaining ground in Bulgaria. Hair glossing is another viral trend gaining traction via social media in 2024, further ... Read More
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Premium Beauty and Personal Care in Bulgaria
... the premium segment as Generation Z and Millennials are more likely to splurge on premium brands, notably in fragrances and skin care. Premium fragrances was the largest category in 2024, supported by the ongoing popularity ... Read More
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Sun Care in Bulgaria
... number of Bulgarian consumers are opting to use sun care products all year round rather than only during the hot months or while sunbathing. Mass sun protection continued to be the largest category in sun ... Read More
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Colour Cosmetics in Bulgaria
... demand for colour cosmetics remains robust, as consumers place a stronger focus on colour cosmetics in line with the fixation on skin care. Considering these price increases, the mass segment outperforms the premium segment across ... Read More
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Depilatories in Bulgaria
... Increasingly, Bulgarian consumers are opting for laser hair removal and at-home IPL treatments, which is stifling volume sales of hair removers/bleaches. Euromonitor International's Depilatories in Bulgaria report offers a comprehensive guide to the size and ... Read More
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Mass Beauty and Personal Care in Bulgaria
... inflationary pressures in the country. Nonetheless, retail value growth slowed in the mass segment compared to 2023, as prices fell slightly. Consumers chose to make cutbacks and trade-offs in some areas of beauty and personal ... Read More
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Oral Care in Bulgaria
... are more likely to follow social media trends, where bright white smiles are increasingly showcased. In turn, whiter teeth is becoming a goal among young Bulgarians, and this is driving demand for at-home whitening treatments. ... Read More
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Global & Bulgaria Web Content Management Market to 2031
... for success, prompting organizations to adopt advanced CMS platforms that streamline operations and improve audience engagement. This heightened awareness is driving demand for innovative web content management solutions tailored to the specific needs of Bulgarian ... Read More
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Bulgaria Clothing Manufacturers - Industry Report
... the most attractive acquisition opportunities • Analyse industry trends • Benchmark their own financial performance Using an exclusive methodology, a quick glance of this Clothing Manufacturers (Bulgaria) report will tell you the companies that have ... Read More
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Menstrual Care in Bulgaria
... the growing population of women aged 15-24 years has supported sales development. Current value growth was largely determined by high prices, alongside rising quality and women’s requirements for better hygiene levels. Euromonitor International's Menstrual Care ... Read More
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Wipes in Bulgaria
... levels of travel. Wipes is a relatively new category in the country but has strong potential for per capita growth. Since the COVID-19 pandemic, locals have taken hygiene more seriously, and this supports sales of ... Read More
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Retail Tissue in Bulgaria
... buy some additional retail tissue products improved, notably paper towels. Toilet paper is the largest category, but this mature subcategory has seen a decline in sales after a good performance during the pandemic years. Napkins ... Read More
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