Category: Children's HBC
Nigeria Children's HBC
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Nappies/Diapers/Pants in Nigeria
... increased costs of imported raw materials, foreign exchange instability, and the devaluation of the local currency, which has reduced consumer purchasing power. As a result, many consumers sought cheaper alternatives, such as reusable nappies, while ... Read More
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Wipes in Nigeria
... as consumers sought more affordable alternatives due to reduced purchasing power. In addition, wipes still have fairly low penetration in Nigeria. For many people, these products are unnecessary and viewed as a luxury, and consumers ... Read More
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Nigeria Baby and Child-Specific Products
... followed by a double-digit decline in 2023. In particular, an even higher rate of inflation in 2023 led to weaker consumer spending power and strong price rises for all brands. This drove strong retail current ... Read More
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Baby and Child-Specific Products in Nigeria
... an indication of a positive performance. High inflation in the economy, largely driven by the depreciation of the local currency against the US dollar, led to higher production and import costs, leading manufacturers and importers ... Read More