Category: Beer
Europe Beer
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The Netherlands Beer
... category. Almost all categories in beer, even non-alcoholic beer, recorded a decline in volume sales in 2023 as the high retail and on-trade prices discouraged local consumers. Because of these price increases, however, the current ... Read More
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Greece Alcoholic Drinks
... in a number of categories, influenced by the reopening of the market (easing and lifting of Coronavirus (COVID-19) measures) and a channel shift to foodservice. Moreover, dramatic hikes in food prices and most household essentials ... Read More
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Belgium Alcoholic Drinks
... pressures on energy, production and transportation costs, product prices and consumer disposable incomes and purchasing power. The international situation added pressure to the industry, such as global economic challenges and supply issues due to the ... Read More
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Belgium Beer
... economic headwinds, the category offered resilience through intense promotional activity, led by major players like Anheuser-Busch InBev and Brouwerijenin Alken Maes in lager. Within beer, there remained a strong focus on out-of-pocket expenditure. This was ... Read More
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Italy Alcoholic Drinks
... year. Consumers became more conservative with their spending, driven also by a trend towards healthier lifestyles. However, it should be noted that, despite the fall seen during the year, off-trade volume sales remained higher in ... Read More
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Hungary Beer
... beer market experienced a decline at the total level. Economy segments, in particular, experienced losses as their core customers, who are the most price sensitive, grappled with reduced financial resources. The income of these customers ... Read More
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Denmark Beer
... beer rather than bulk in volume. The consumption of domestic mid-priced lager is rather high and the market is mature. The decline is a result of this bulk volume becoming lower. The areas with highest ... Read More
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Switzerland Alcoholic Drinks
... strongly at the end of the review period. This was due to several factors impacting consumption behaviour and overall sales. For example, amid still relatively high inflation, the rise in demand in the on-trade channel ... Read More
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Switzerland Beer
... non/low alcohol drinks, including non-alcoholic beer, or reduced their alcohol consumption altogether. Cost-of-living increases additionally drove consumers to cut down on non-essential expenditure, which alcohol usually falls under and is, therefore, negatively impacted by economising ... Read More
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Finland Beer
... and Lativia, where unit prices are more affordable. Cross-border trade took a hit during the pandemic, when “booze cruises” to the Baltic states were temporarily put on hold. With the COVID-19 situation having been normalised, ... Read More
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Poland Beer
... focus on basic necessities and therefore they were forced to reduce their spending on discretionary items such as beer. Regular articles in the media about the harmful effects of drinking beer also had a negative ... Read More
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Bosnia and Herzegovina Beer
... area faced a decline in overall demand, particularly evident in the area of imported lager, a substantial volume contributor. This decline, exacerbated by rising beer prices, placed considerable strain on domestic breweries, struggling to maintain ... Read More
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Bosnia and Herzegovina Alcoholic Drinks
... affecting the country contributed to the reduction of the potential consumer base, thus limiting growth potential across all alcoholic drinks categories. Consequently, in 2023, alcoholic drinks witnessed a moderate total volume decline, which managed to ... Read More
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Hungary Alcoholic Drinks
... they used to be. This was paralleled by the large pent-up demand for tourism/travel and leisure activities, which also directly impacted the market for alcoholic beverages. Euromonitor International's Alcoholic Drinks in Hungary report offers a ... Read More
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Poland Alcoholic Drinks
... was the result of a significant increase in the prices of alcoholic drinks resulting from both an increase in production and distribution costs, as well as another increase in excise duty. Production costs, raw materials, ... Read More
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Italy Beer
... demand for beer in the off-trade declined in 2022. However, this was mostly due to channel shifts, as consumer spending in 2022 moved towards the on-trade. In 2023, though, demand for beer in both the ... Read More
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Denmark Alcoholic Drinks
... while non-grape wine, brandy, cognac, and cider witnessed decline. In the spirits area, premium spirits faced challenges due to economic uncertainties, whereas well-established standard brands saw heightened demand. Despite lower unit prices per litre in ... Read More
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The Czech Republic Alcoholic Drinks
... High inflation and the rising cost of living hindered consumer purchasing power, with many choosing to avoid drinking in the on-trade or drinking less on visits. The on-trade channel was hardest hit in volume terms ... Read More
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Bulgaria Beer
... thus lowering at-home beer consumption. The country’s population decline negatively affected mature categories like beer where there is limited growth potential per capita. On-trade beer volume sales witnessed only a marginal increase, but sales remain ... Read More
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Bulgaria Alcoholic Drinks
... this had little impact on retail prices, which continued to rise in some cases. Most producers found it necessary to increase prices as they had tried not to in 2022, so as to remain relevant ... Read More
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The Czech Republic Beer
... environment in 2023. The on trade has largely suffered from these factors, since it is more expensive to dine out in the Czech Republic. Consequently, the frequency of visits to on-trade channels lowered and venues ... Read More
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Finland Alcoholic Drinks
... personal imports from the neighbouring countries of Estonia and Lativia, where unit prices are more affordable. Cross-border trade took a hit during the pandemic, when “booze cruises” to the Baltic states were temporarily put on ... Read More
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Spain Beer
... unit prices rather than a significant increase in demand. Despite an almost complete recovery in domestic and inbound tourist numbers in Spain sales of beer through the on-trade remained below pre-pandemic levels in volume terms. ... Read More
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Spain Alcoholic Drinks
... did see a full recovery in total current value terms. After two consecutive years of strong inflation, consumer purchasing power continued to decrease in 2023, whilst the price of alcoholic drinks continued to rise sharply. ... Read More
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France Alcoholic Drinks
... of elevated inflation, which made consumers more cautious in their spending, and a normalisation effect after the easing of COVID-19 restrictions in the latter half of 2021, leading to increased social events across 2022 and ... Read More
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