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India Ready-to-Cook Food Market Forecast and Opportunities, 2019

India Ready-to-Cook Food Market Forecast and Opportunities, 2019

In India, the demand for Ready-to-cook (RTC) food products has been increasing over the last few years on account of busier lifestyles and rising income levels of consumers. With considerably rising employment opportunities in the country’s urban set-ups, India has been witnessing continuing migration of a large number of people from its rural and semi-urban pockets to tier 1 and tier 2 cities. This has been consequently providing a huge impetus to RTC food products market in India, especially over the last five years. The Indian middle class, in particular, is witnessing a paradigm shift in their lifestyle and living standards. Presently, nuclear families and bachelors residing in metropolitans for academic and employment purposes are among the major consumers of RTC food products. Due to cultural diversities, companies are increasingly focusing on launching regional RTC products. Another factor driving the penetration of RTC food products is their easy availability across major retail chains, hypermarkets and supermarkets in the country.

According to “India Ready-to-Cook Food Market Forecast & Opportunities, 2019”, the RTC food products market in India is estimated to have touched US$ 120 million in 2014. The RTC food market has been segmented into dessert mixes, snack mixes and curry making enablers. Of these three product categories, dessert mixes outperformed other product segments in 2013 and are expected to continue their dominance through 2019. Currently, Northern states of India accounts for the largest revenue share in the country’s RTC market. Major reason for North India’s dominance include higher employment opportunities and rising disposable income level of people residing in this region. India’s RTC food market is dominated by a handful of well-known players such as ITC, MTR, Haldiram’s and Gits. “India Ready-to-Cook Food Market Forecast & Opportunities, 2019” report highlights following aspects related to Ready-to-cook food market in India:

  • India Ready-to-Cook Food Market Size, Share & Forecast
  • Segmental Analysis – Dessert Mixes, Snack Mixes and Curry Making Enablers
  • Policy & Regulatory Landscape
  • Changing Market Trends & Emerging Opportunities
  • Competitive Landscape & Strategic Recommendations
Why You Should Buy This Report?
  • To gain an in-depth understanding of RTC food market in India
  • To identify the on-going trends and anticipated growth in the coming years
  • To help industry consultants, distributors and dealers align their market-centric strategies
  • To obtain research based business decision and add weight to presentations and marketing material
  • To gain competitive knowledge of leading players
  • To avail 10% customization in the report without any extra charges and get research data or trends added in the report as per the buyer’s specific needs
Report Methodology

The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with RTC food manufacturers, distributors and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

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1. Research Methodology
2. Analyst View
3. Ready-to-cook food: An Introduction
4. India Ready-to-eat Food Market Outlook
4.1. Market Size & Forecast
4.1.1. By Value
4.1.2. By Volume
4.2. Market Share & Forecast
4.2.1. By Type (Dessert Mixes, Snack Mixes & Curry Making Enablers)
4.2.2. By Region
4.2.3. By Company Overview
5. India RTC Dessert Mixes Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Price Points – By Company, By Product
6. India Snack Mixes Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Price Points – By Company, By Product
7. India Curry Enablers Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Price Points – By Company, By Product
8. India Ready-to-cook Food Consumer Analysis
9. Market Dynamics
9.1. Drivers
9.2. Challenges
10. Market Trends& Developments
10.1. Use of retort technology
10.2. Increasing demand for convenience food
10.3. Gaining special attention in retail formats
10.4. Launching innovative & Region specific products
10.5. Exhibitions & Events
11. Policy & Regulatory Landscape
12. India Economic Profile
13. Competitive Landscape
13.1. General Mills India Private LTD.
13.2. Kohinoor Speciality Foods India
13.3. ITC Limited
13.4. Godrej Tyson Foods Limited
13.5. Haldiram’s Snacks Pvt. Ltd.
13.6. MTR Foods Pvt. Ltd.
13.7. Himalya International Limited
13.8. Gits Food Products Pvt. Ltd.
13.9. ADF Foods Ltd.
13.10. Amrit Foods Pvt. Ltd.
14. Strategic Recommendations
15. Annexure
15.1. Questionnaire
List of Figures
Figure 1: India RTC Food Market Size, By Value, 2009-2019F (USD Million)
Figure 2: India RTC Food Market Size, By Volume, 2009-2019F (Million KG)
Figure 3: India Working Population Size, 2009-2012 (Million)
Figure 4: Percentage of Working Women in total Population in India, 2010 – 2013
Figure 5: Average Ranking of RTC Food Manufacturers, By Consumer Preference
Figure 6: India RTC Food Market Share, By Type, By Value, 2013
Figure 7: India RTC Food Market Share, By Type, By Value, 2019
Figure 8: India RTC Food Market Share, By Region, By Volume, 2013 & 2019F
Figure 9: India RTC Dessert Mixes Market Size, By Value, 2009-2019F (USD Million)
Figure 10: India RTC Dessert Mixes Market Size, By Volume, 2009-2019F (Million KG)
Figure 11: India RTC Snack Mixes Market Size, By Value, 2009-2019F (USD Million)
Figure 12: India RTC Snack Mixes Market Size, By Volume, 2009-2019F (Million KG)
Figure 13: India RTC Curry Making Enablers Market Size, By Value, 2009-2019F (USD Million)
Figure 14: India RTC Curry Making Enablers Market Size, By Volume, 2009-2019F (Million Kg)
Figure 15: Respondent Behavior towards RTC Food Purchase Destination, 2014
Figure 16: Respondent Behavior towards RTC Food Purchase, By Schemes, 2014
Figure 17: Respondent Behavior for Buying RTC Food, By Parameters like Price/ Brand/Quality, 2014
Figure 18: Average Rank Assigned by Respondents to RTC Companies, By Consumer Preference
Figure 19: India Per Capita Annual GDP, 2007 – 2011 (USD Million)
Figure 20: India Retail Sales, 2008 – 2016F (USD Billion)
Figure 21: Flow Chart Depicting Retort Technology
Figure 22: India Retail Sales Growth, By Volume, 2010-16F
Figure 23: Company Sales, By Point of Sale.
Figure 24: MTR Foods Advertising Expenditure Share, By Channel
List of Tables
Table 1: RTC Food Product Segmentation
Table 2: India Retail Chains Offering RTC Food Products, 2014
Table 3: India Major RTC Food Companies Overview
Table 4: India RTC Dessert Mixes Average Selling Prices, By Company/Brand, By Product, 2014 (USD per Kg)
Table 5: India RTC Snack Mixes Average Selling Prices, By Company/Brand, By Product, 2014 (USD per Kg)
Table 6: India RTC Curry Making Enabler Mixes Average Selling Prices, By Company/Brand, By Products, 2014 (USD per Kg)
Table 7: Marketing Campaigns by RTC Food Companies in India, 2014
Table 8: Licenses Required for Operating Food Business in India
Table 9: General Mills India List of Awards
Table 10: Kohinoor Foods List of Awards
Table 11: ITC Limited List of Awards
Table 12: Major Packaged Food Brands of ITC
Table 13: MTR Major Food Products in RTC Category
Table 14: ADF Foods Major RTC Brands & Product Categories

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