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Walmart as Omnichannel Competitor

Publisher Packaged Facts
Published Aug 15, 2018
Length 95 Pages
SKU # LA15748175

Description

Walmart as Omnichannel Competitor

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Walmart has devoted massive resources and energy to transforming the company into a more technologically-forward omni-channel retailer capable of maintaining a strong in-store business model while adapting to (and even helping to lead) e-commerce trends to better position it longer-term.

Initiatives have been numerous and far-reaching. Among more significant examples, the retailer has ramped up Walmart U.S. click-and-collect (online order/in-store pickup) grocery into a billion-dollar business, rolled out free 2-day shipping on $35 orders, expanded Walmart.com assortment to 75 million SKUs, positioned Sam’s Club as a mobile-friendly omni-channel purchasing leader, and grown partnerships with more upscale brands.

Scope

Walmart as Omnichannel Competitor assesses Walmart usage, products and services initiatives and competitive trends within the context of the broader retail market. It focuses on omni-channel (online, in-store, and aggregated) consumer purchasing trends over time, and includes analysis of click-and-collect, the click-and-collect connection to in-store purchasing, dynamic pricing, subscription, private label uptake, and store format trends. In each case, emphasis is placed on Walmart U.S. and Sam’s Club, with comparative metrics provided for other major retailers.


Table of Contents

95 Pages
    • Introduction
    • Retailer Omni-Channel Sales and Usage Trends
    • Walmart U.S. Trends and Innovation
    • Sam's Club Trends and Innovation
    • Major Retailers: Competitive Analysis
    • Largest Retailer in the World
    • E-Commerce Growth vs. Overall Retail Sales Growth
    • Performance Trends
    • Walmart Products and Services
    • Walmart Trends and Innovation
    • Retailer Overview
    • Sam's Club Products and Services
    • Usage and Usage Frequency Trends
    • Omni-Channel Purchasing Trends
    • Following the Online Purchaser
    • Methodology

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