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Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition

Publisher Packaged Facts
Published Dec 08, 2016
Length 101 Pages
SKU # LA15193175

Description

Special offer: now 20% off original full report price

Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition

Tea and Ready-to-Drink Tea: U.S. Retail Market, 6th Edition examines the market for packaged tea across the U.S. retail spectrum. Retail channels include supermarkets and grocery stores, convenience stores, supercenters/mass merchandisers, gourmet/specialty food stores, warehouse clubs, drugstores, and the Internet.

This report also focuses on retail packaged tea and not tea sold at foodservice, although some foodservice trends are touched upon.

Table of Contents

101 Pages
    • Scope of Report
    • Report Methodology
    • Tea Sales Rise to $7.3 billion
    • Tea by Channel
    • IRI-tracked Tea Shoots Up
    • Looking Ahead
    • Tea Culture Blossoms
    • Functional: The Next Wave
    • Consumer Shifts Create Opportunity and Peril
    • Powerhouse Brands Target RTD Tea
    • Tea Market Share Spread Out
    • Marketing Trends
    • Product Trends
    • Retail Trends
    • Tea Market Share Spread Out
    • Tea Consumption Trends
    • Hot and Cold Tea Usage by Gender
    • Key Opportunities
    • Factors to Market Growth
    • Market Size and Segmentation
    • Marketer Shares
    • Range of Approaches
    • Product Trends
    • Changing Retail Landscape
    • Tea Consumption Trends
    • Hot and Cold Tea Usage by Gender
    • Gender Differences in Frequency of Consumption
    • Tea Channel Shopping by Gender
    • Tea Type Preferences
    • Brand Preference Trends
    • Tea Consumer Demographics

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