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Pet Treats and Chews in the U.S., 3rd Edition

Publisher Packaged Facts
Published Sep 30, 2019
Length 172 Pages
SKU # LA15851058

Description

Pet Treats and Chews in the U.S., 3rd Edition

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Pet Treats and Chews in the U.S., 3rd Edition provides detailed analysis of the many types of treats and chews in high demand, and examines how marketers are responding to the issues of the day including e-commerce, product safety, and transparency.

Building on analysis presented in the previous two editions of this report, this fully updated third edition of Pet Treats and Chews in the U.S. covers historical and projected retail sales estimates from 2014 through 2023, competitive strategies of key players, and trends in new product development. The report also examines retail trends including the impact of the e-commerce boom and the pet specialty vs. mass retail divide, as well as the impact of recent recalls on the market. Featuring exclusive multi-year data from Packaged Facts’ Survey of Pet Owners, the report examines pet treats and chews purchasing trends, as well as attitudes and demographic characteristics of pet treats and chews purchasers. The report also features Simmons data that profiles pet treat purchaser attitudes and product preferences.

Table of Contents

172 Pages
    • The Market
    • Competitive Trends
    • Marketing & New Product Trends
    • The Consumer
    • Insights and Opportunities
    • Chapter Highlights
    • Introduction
    • Market Size and Composition
    • Market Drivers
    • Looking Ahead
    • Chapter Highlights
    • Competitive Overview
    • Market Leaders
    • The Retail Landscape
    • Chapter Highlights
    • Trends in Treats and Chews
    • Chapter Highlights
    • Overall Purchasing Patterns
    • Purchaser Demographics
    • Brand Purchasing Patterns
    • Spending Levels on Pet Treats
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