
Asia Non-Aerosol Body Mist Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
Description
Asia Non-Aerosol Body Mist Market was valued at USD 820.4 million in 2024 and is projected to grow at a CAGR of 4.2% to reach USD 1,225.4 million by 2034, driven by the increasing consumer focus on personal grooming, the shift towards eco-friendly and skin-sensitive formulations, and the rising trend of premiumization in beauty products. Consumers across Asia seek lightweight, hydrating, and alcohol-free fragrance options, propelling demand for non-aerosol mists, especially in urban centers where lifestyle and environmental awareness trends converge.
The market benefits from innovations such as botanical and natural ingredient-infused formulations, sustainable packaging solutions, and multifunctional mists offering skincare benefits like hydration and UV protection. Brands focus on clean beauty initiatives, incorporating organic extracts, essential oils, and eco-certified components to meet rising consumer demand for transparency and sustainability. Packaging innovations such as recyclable bottles, biodegradable materials, and refillable options are gaining momentum, aligning with global sustainability goals and resonating strongly with environmentally conscious buyers. At the same time, multifunctional body mists that combine fragrance with skincare elements—such as moisturizing, anti-aging, and anti-pollution properties—are becoming highly sought after, especially among busy urban consumers who prefer all-in-one beauty solutions. The proliferation of digital platforms, e-commerce, and influencer marketing accelerate product discovery and purchase, particularly among younger demographics.
Segmented by type, alcohol-based non-aerosol body mists dominated the market in 2024, generating USD 390.9 million favored by their quick-drying properties and strong fragrance retention, especially in markets like Japan and South Korea where consumers prefer long-lasting, refreshing scents that complement humid climates. Their lightweight texture and ability to provide an instant cooling effect make them particularly suitable for daily use, contributing to their widespread popularity. Water-based mists are also gaining traction, appealing to those with sensitive skin who prefer gentler, hydrating options.
In terms of price range, the mass category commanded the highest market share in 2024, contributing USD 513.8 million. Mass-market products remain highly accessible and affordable, meeting the needs of a broad consumer base through supermarkets, convenience stores, and online retailers. Competitive pricing, frequent promotional offers, and wide product variety drive this segment's dominance. However, the prestige category is witnessing faster growth due to rising disposable incomes, shifting consumer preferences towards luxurious and artisanal fragrances, and an increasing aspiration for premium personal care products in metropolitan areas such as Tokyo, Seoul, and Singapore.
The male segment in the Asia Non-Aerosol Body Mist Market generated USD 204.1 million in 2024, fueled by rising grooming awareness and evolving perceptions of masculinity that emphasize personal care and self-expression. Body mists designed for men typically feature fresh, woody, musky, and citrus-based fragrances, offering an invigorating yet sophisticated aroma for daily use. Brands are developing lightweight, long-lasting formulations that cater to active lifestyles, providing a refreshing boost ideal for post-workout or day-to-night transitions. The demand is strong among younger male consumers and urban professionals prioritize convenience, style, and hygiene as part of their daily grooming rituals.
Leading players such as Mandom Corporation, Chanel S.A., Titan Company Limited, Shiseido Company, and LVMH are adopting a range of strategies to strengthen their position in the Asia Non-Aerosol Body Mist Market. Key approaches include continuous product innovation with botanical ingredients and multifunctional benefits like hydration and UV protection. Companies invest in sustainable packaging and eco-friendly formulations to appeal to environmentally conscious consumers. Strategic collaborations with e-commerce platforms, influencer partnerships, and digital-first marketing campaigns are helping brands enhance visibility among tech-savvy younger demographics.
The market benefits from innovations such as botanical and natural ingredient-infused formulations, sustainable packaging solutions, and multifunctional mists offering skincare benefits like hydration and UV protection. Brands focus on clean beauty initiatives, incorporating organic extracts, essential oils, and eco-certified components to meet rising consumer demand for transparency and sustainability. Packaging innovations such as recyclable bottles, biodegradable materials, and refillable options are gaining momentum, aligning with global sustainability goals and resonating strongly with environmentally conscious buyers. At the same time, multifunctional body mists that combine fragrance with skincare elements—such as moisturizing, anti-aging, and anti-pollution properties—are becoming highly sought after, especially among busy urban consumers who prefer all-in-one beauty solutions. The proliferation of digital platforms, e-commerce, and influencer marketing accelerate product discovery and purchase, particularly among younger demographics.
Segmented by type, alcohol-based non-aerosol body mists dominated the market in 2024, generating USD 390.9 million favored by their quick-drying properties and strong fragrance retention, especially in markets like Japan and South Korea where consumers prefer long-lasting, refreshing scents that complement humid climates. Their lightweight texture and ability to provide an instant cooling effect make them particularly suitable for daily use, contributing to their widespread popularity. Water-based mists are also gaining traction, appealing to those with sensitive skin who prefer gentler, hydrating options.
In terms of price range, the mass category commanded the highest market share in 2024, contributing USD 513.8 million. Mass-market products remain highly accessible and affordable, meeting the needs of a broad consumer base through supermarkets, convenience stores, and online retailers. Competitive pricing, frequent promotional offers, and wide product variety drive this segment's dominance. However, the prestige category is witnessing faster growth due to rising disposable incomes, shifting consumer preferences towards luxurious and artisanal fragrances, and an increasing aspiration for premium personal care products in metropolitan areas such as Tokyo, Seoul, and Singapore.
The male segment in the Asia Non-Aerosol Body Mist Market generated USD 204.1 million in 2024, fueled by rising grooming awareness and evolving perceptions of masculinity that emphasize personal care and self-expression. Body mists designed for men typically feature fresh, woody, musky, and citrus-based fragrances, offering an invigorating yet sophisticated aroma for daily use. Brands are developing lightweight, long-lasting formulations that cater to active lifestyles, providing a refreshing boost ideal for post-workout or day-to-night transitions. The demand is strong among younger male consumers and urban professionals prioritize convenience, style, and hygiene as part of their daily grooming rituals.
Leading players such as Mandom Corporation, Chanel S.A., Titan Company Limited, Shiseido Company, and LVMH are adopting a range of strategies to strengthen their position in the Asia Non-Aerosol Body Mist Market. Key approaches include continuous product innovation with botanical ingredients and multifunctional benefits like hydration and UV protection. Companies invest in sustainable packaging and eco-friendly formulations to appeal to environmentally conscious consumers. Strategic collaborations with e-commerce platforms, influencer partnerships, and digital-first marketing campaigns are helping brands enhance visibility among tech-savvy younger demographics.
Table of Contents
280 Pages
- Chapter 1 Methodology & Scope
- 1.1.1 Research approach
- 1.1.2 Data collection methods
- 1.2 Base estimates and calculations
- 1.2.1 Base year calculation
- 1.2.1.1 Country-regional level market size estimate (Bottom-Up Approach)
- 1.2.1 Key trends for market estimates
- 1.3 Forecast model
- 1.4 Primary research & validation
- 1.4.1 Primary sources
- 1.4.2 Data mining sources
- Chapter 2 Executive Summary
- 2.1 Asia non-aerosol body mist industry 360 degree synopsis, 2025 - 2034
- 2.2 Business trends
- 2.3 Type trends
- 2.4 Fragrance type trends
- 2.5 Pack size trends
- 2.6 Price range trends
- 2.7 End user trends
- 2.8 Distribution channel trends
- 2.9 Country trends
- Chapter 3 Asia Non- Aerosol Body Mist industry insights
- 3.1 Industry ecosystem analysis
- 3.1.1 Factors affecting the value chain.
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Retailers- Asia Pacific
- 3.1.7 Distributors, by country
- 3.1.7.1 Distributors, China
- 3.1.7.2 Distributors, India
- 3.1.7.3 Distributors, Japan
- 3.1.7.4 Distributors, South Korea
- 3.1.7.6 Distributors, Malayasia
- 3.1.7.7 Distributors, Singapore
- 3.1.7.8 Distributors, Indonesia
- 3.2 Asia Non-Aerosol Body Mist - Product Brand SKUs
- 3.3 Industry impact forces
- 3.3.1 Growth drivers
- 3.3.1.1 Growing concern towards personal care and grooming.
- 3.3.1.2 Trends in premiumization and middle-class growth.
- 3.3.2 Industry pitfalls & challenges
- 3.3.2.1 Laws and safety regulations.
- 3.4 Growth potential analysis, 2024
- 3.4.1 Growth potential analysis, by product type
- 3.5 Pricing analysis
- 3.6 Consumer buying behaviour analysis
- 3.6.1 Demographic Trends
- 3.6.2 Factors affecting buying decision.
- 3.6.3 Consumer Product Adoption
- 3.6.4 Preferred Distribution Channel
- 3.6.5 Preferred Price Range
- 3.7 Regulatory landscape
- 3.8 Porter's analysis
- 3.8.1 Supplier power
- 3.8.2 Buyer power
- 3.8.3 Threat of new entrants
- 3.8.4 Threat of substitutes
- 3.8.5 Industry rivalry
- 3.9 PESTEL analysis
- Chapter 4 Competitive Landscape
- 4.1 Introduction
- 4.2 Global company market share analysis, 2023
- 4.3 Competitive analysis of major market players
- 4.4 Competitive positioning matrix
- 4.5 Strategic outlook matrix
- Chapter 5 Asia non-aerosol body mist market, by type
- 5.1 Key type trends
- Chapter 6 Asia non-aerosol body mist market, by fragrance type
- 6.1 Key fragrance type trends
- Chapter 7 Asia non-aerosol body mist market, by pack size
- 7.1 Key pack size trends
- Chapter 8 Asia non-aerosol body mist market, by price range
- 8.1 Key price range trends
- Chapter 9 Asia non-aerosol body mist market, by end user
- 9.1 Key end user trends
- Chapter 10 Asia non-aerosol body mist market, by distribution channel
- 10.1 Key distribution channel trends
- Chapter 11 China Non-Aerosol Body Mist Market
- 11.1 Key trends by type
- 11.2 Key trends by Fragrance Type
- 11.3 Key trends by Pack Size
- 11.4 Key trends by Price Range
- 11.5 Key trends by End User
- 11.6 Key trends by Distribution Channel
- Chapter 12 India Non-Aerosol Body Mist Market
- 12.1 Key trends by type
- 12.2 Key trends by Fragrance Type
- 12.3 Key trends by Pack Size
- 12.4 Key trends by Price Range
- 12.5 Key trends by End User
- 12.6 Key trends by Distribution Channel
- Chapter 13 Japan Non-Aerosol Body Mist Market
- 13.1 Key trends by type
- 13.2 Key trends by Fragrance Type
- 13.3 Key trends by Pack Size
- 13.4 Key trends by Price Range
- 13.5 Key trends by End User
- 13.6 Key trends by Distribution Channel
- Chapter 14 South Korea Non-Aerosol Body Mist Market
- 14.1 Key trends by type
- 14.2 Key trends by Fragrance Type
- 14.3 Key trends by Pack Size
- 14.4 Key trends by Price Range
- 14.5 Key trends by End User
- 14.6 Key trends by Distribution Channel
- Chapter 15 Southeast Asia Non-Aerosol Body Mist Market
- 15.1 Key trends by type
- 15.2 Key trends by Fragrance Type
- 15.3 Key trends by Pack Size
- 15.4 Key trends by Price Range
- 15.5 Key trends by End User
- 15.6 Key trends by Distribution Channel
- 15.7 Thailand non-aerosol body mist market
- 15.8 Malaysia non-aerosol body mist market
- 15.9 Singapore non-aerosol body mist market
- 15.10 Indonesia non-aerosol body mist market
- Chapter 16 Company Profiles (Mass Category)
- 16.1 Ajmal Perfumes
- 16.1.1 Company Overview
- 16.1.2 Market/Business Overview
- 16.1.3 Financial data
- 16.1.4 Product Landscape
- 16.1.5 Strategic Outlook
- 16.1.6 SWOT analysis
- 16.2 Bath & Body Works
- 16.2.1 Company Overview
- 16.2.2 Market/Business Overview
- 16.2.3 Financial data
- 16.2.3.1 Sales Revenue, 2021-2023
- 16.2.4 Product Landscape
- 16.2.5 Strategic Outlooks
- 16.2.6 SWOT analysis
- 16.3 Bella Vita Luxury
- 16.3.1 Company Overview
- 16.3.2 Market/Business Overview
- 16.3.3 Financial data
- 16.3.4 Product Landscape
- 16.3.5 Strategic Outlooks
- 16.3.6 SWOT analysis
- 16.4 Body Cupid
- 16.4.1 Company Overview
- 16.4.2 Market/Business Overview
- 16.4.3 Financial data
- 16.4.4 Product Landscape
- 16.4.5 Strategic Outlooks
- 16.4.6 SWOT analysis
- 16.5 BRYAN & CANDY
- 16.5.1 Company Overview
- 16.5.2 Market/Business Overview
- 16.5.3 Financial data
- 16.5.4 Product Landscape
- 16.5.5 Strategic Outlooks
- 16.5.6 SWOT analysis
- 16.6 Honasa Consumer Ltd.
- 16.6.1 Company Overview
- 16.6.2 Market/Business Overview
- 16.6.3 Financial data
- 16.6.3.1 Sales Revenue, 2022-2024
- 16.6.4 Product Landscape
- 16.6.5 Strategic Outlooks
- 16.6.6 SWOT analysis
- 16.7 Houseofem5
- 16.7.1 Company Overview
- 16.7.2 Market/Business Overview
- 16.7.3 Financial data
- 16.7.4 Product Landscape
- 16.7.5 Strategic Outlooks
- 16.7.6 SWOT analysis
- 16.8 JUST HERBS
- 16.8.1 Company Overview
- 16.8.2 Market/Business Overview
- 16.8.3 Financial data
- 16.8.3.1 Sales Revenue, 2022-2024
- 16.8.4 Product Landscape
- 16.8.5 Strategic Outlooks
- 16.8.6 SWOT analysis
- 16.9 Mandom Corp.
- 16.9.1 Company Overview
- 16.9.2 Market/Business Overview
- 16.9.3 Financial data
- 16.9.3.1 Sales Revenue, 2022-2024
- 16.9.4 Product Landscape
- 16.9.5 Strategic Outlooks
- 16.9.6 SWOT analysis
- 16.10 plum
- 16.10.1 Company Overview
- 16.10.2 Market/Business Overview
- 16.10.3 Financial data
- 16.10.4 Product Landscape
- 16.10.5 Strategic Outlooks
- 16.10.6 SWOT analysis
- 16.11 Secret Temptation
- 16.11.1 Company Overview
- 16.11.2 Market/Business Overview
- 16.11.3 Financial data
- 16.11.4 Product Landscape
- 16.11.5 Strategic Outlooks
- 16.11.6 SWOT analysis
- 16.12 The Body Shop
- 16.12.1 Company Overview
- 16.12.2 Market/Business Overview
- 16.12.3 Financial data
- 16.12.4 Product Landscape
- 16.12.5 Strategic Outlooks
- 16.12.6 SWOT analysis
- 16.13 The Love Co.
- 16.13.1 Company Overview
- 16.13.2 Market/Business Overview
- 16.13.3 Financial data
- 16.13.4 Product Landscape
- 16.13.5 Strategic Outlooks
- 16.13.6 SWOT analysis
- 16.14 Titan Company Limited
- 16.14.1 Company Overview
- 16.14.2 Market/Business Overview
- 16.14.3 Financial data
- 16.14.3.1 Sales Revenue, 2022-2024
- 16.14.4 Product Landscape
- 16.14.5 Strategic Outlooks
- 16.14.6 SWOT analysis
- 16.15 VLCC Limited
- 16.15.1 Company Overview
- 16.15.2 Market/Business Overview
- 16.15.3 Financial data
- 16.15.4 Product Landscape
- 16.15.5 Strategic Outlooks
- 16.15.6 SWOT analysis
- Chapter 17 Company Profiles (Prestige Category)
- 17.1 Avon
- 17.1.1 Company Overview
- 17.1.2 Market/Business Overview
- 17.1.3 Financial data
- 17.1.3.1 Sales Revenue, 2022-2023
- 17.1.4 Product Landscape
- 17.1.5 Strategic Outlook
- 17.1.6 SWOT analysis
- 17.2 Calvin Klein
- 17.2.1 Company Overview
- 17.2.2 Market/Business Overview
- 17.2.3 Financial data
- 17.2.3.1 Sales Revenue, 2021-2023
- 17.2.4 Product Landscape
- 17.2.5 Strategic Outlooks
- 17.2.6 SWOT analysis
- 17.3 Chanel
- 17.3.1 Company Overview
- 17.3.2 Market/Business Overview
- 17.3.3 Financial data
- 17.3.3.1 Sales Revenue, 2022-2023
- 17.3.4 Product Landscape
- 17.3.5 Strategic Outlooks
- 17.3.6 SWOT analysis
- 17.4 Christian Dior SE
- 17.4.1 Company Overview
- 17.4.2 Market/Business Overview
- 17.4.3 Financial data
- 17.4.3.1 Sales Revenue, 2021-2023
- 17.4.4 Product Landscape
- 17.4.5 Strategic Outlooks
- 17.4.6 SWOT analysis
- 17.5 Forest Essentials
- 17.5.1 Company Overview
- 17.5.2 Market/Business Overview
- 17.5.3 Financial data
- 17.5.4 Product Landscape
- 17.5.5 Strategic Outlooks
- 17.5.6 SWOT analysis
- 17.6 Gucci
- 17.6.1 Company Overview
- 17.6.2 Market/Business Overview
- 17.6.3 Financial data
- 17.6.3.1 Sales Revenue, 2022-2024
- 17.6.4 Product Landscape
- 17.6.5 Strategic Outlooks
- 17.6.6 SWOT analysis
- 17.7 Innisfree
- 17.7.1 Company Overview
- 17.7.2 Market/Business Overview
- 17.7.3 Financial data
- 17.7.3.1 Sales Revenue, 2021-2023
- 17.7.4 Product Landscape
- 17.7.5 Strategic Outlooks
- 17.7.6 SWOT analysis
- 17.8 Shiseido Company
- 17.8.1 Company Overview
- 17.8.2 Market/Business Overview
- 17.8.3 Financial data
- 17.8.3.1 Sales Revenue, 2021-2023
- 17.8.4 Product Landscape
- 17.8.5 Strategic Outlooks
- 17.8.6 SWOT analysis
- 17.9 Victoria's Secret
- 17.9.1 Company Overview
- 17.9.2 Market/Business Overview
- 17.9.3 Financial data
- 17.9.3.1 Sales Revenue, 2021-2023
- 17.9.4 Product Landscape
- 17.9.5 Strategic Outlooks
- 17.9.6 SWOT analysis
- 17.1 Sol de Janeiro
- 17.1.1 Company Overview
- 17.1.2 Market/Business Overview
- 17.1.3 Financial data
- 17.1.3.1 Sales Revenue, 2023-2024
- 17.1.4 Product Landscape
- 17.1.5 Strategic Outlooks
- 17.1.6 SWOT analysis
Search Inside Report
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.