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UAE Snack Bar Market - Segmented by Product type, Distribution Channel, and Geography – Growth, Trends, and Forecast (2018 - 2023)

UAE Snack Bar Market - Segmented by Product type, Distribution Channel, and Geography – Growth, Trends, and Forecast (2018 - 2023)

The UAE Snack bar market is expected to reach USD 60 million by 2023 at a CAGR of 6.9%, during the forecast period. The UAE Snack bar volume sale surpassed 1.43 million Kg in 2017 with cereal bar the largest market.

Energy and nutrition bar continued its growth during the forecast period. Snack bar market includes Snack Bars, cereals/granola bars, fruit bars, and other cereal bars that are designated to meet both daily and sports nutrition needs. Increased import of packaged food, health & wellness products demand among consumers, International flux and high GDP per capita are various factors fueled the snack bar market growth.

Healthy Indulgence the Key Trend

Consumers are developing western style snack trend and demanding healthier products for munching during breaks. The appetite for health-related packaged food recently started to take off in the country. British snack bar and vegan cereal bar have become favorite among consumers. Indulgence remains the key trend in snack bar sales. The large young population is growing more health conscious influenced by international food culture. Rising obese population is another major factor accelerating the demand for healthier packaged products. About 66% of men and 60% of women in the country are overweight that are looking for healthy snacking. High per capita income, import dependency for food, obese population and robust snack demand offers the potential opportunity to manufacturers. About 50% of the population in UAE are below 30 years, which prefer snacking as fun and enjoyment. The large young population who are shifting snacking consumption driving the sales. Consumers are always on the move due to a busy lifestyle, which created a demand for convenient on-the-go snack option. The demand for the healthier snack is growing in the region with more preference for high protein and nutrition intact snack. Innovative flavors, packaging and convenience attract consumer and drive impulse purchasing. Change in snack consumption pattern with consumers demanding for healthier products is expected to continue.

Distribution Channel Driving Sales

Supermarket/hypermarket holds more than 50% share in the distribution channel sales. Expanding supermarket/hypermarkets in the region driven impulse buying behavior of consumers offering discounts and multiple varieties. UAE retail sector is expected to reach USD 71 billion by 2021, witnessing a CAGR of 4.9%. About 86% of the population lives in urban cities, which drives the snack bar retail sales. However, imposing of VAT in early 2018 has slowed down the retail sales and consumer purchasing behavior. E-commerce sales of snack bar registered 18.5% growth rate in the past five years, which is possess tough competition to supermarkets and convenience stores sales.

Key Developments

  • November 2016 - Gulf Capital invested majority stake in UAE online retail “Sporter.com” that distributes sports and nutrition products online. Sporter.com has a lion share in GCC online retail for nutritional supplements. The online sports and nutrition product sales in GCC accounts for 7% of the distribution market share
The UAE Snack bar market is competitive with many foreign players occupying major share. Innovative product launch and clean label ingredients are the various strategy adopted by these players.

Major players - GENERAL MILLS, INC., THE KELLOGG COMPANY, QUESTNUTRITION LLC, CLIF BAR & COMPANY, NESTLÉ S.A., RISE BAR , amongst others.

Reasons to Purchase this Report
  • Analyzing outlook of the market with the recent trends and Porter’s five forces analysis
  • Market dynamics, along with growth opportunities of the market in the years to come
  • Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
  • Country level analysis integrating the demand and supply forces that are influencing the growth of the market.
  • Market value (USD Million) and volume (Kg Million) data for each segment and sub segment
  • Distribution Channel sales Analysis by Value
  • Competitive landscape involving the market share of major players, along with the new product launch and strategies adopted by players in the past five years
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • 3-month analyst support, along with the Market Estimate sheet in excel
Please note: This publisher does offer titles that are created upon receipt of order. If you are purchasing a PDF Email Delivery option above, the report will take approximately 2 business days to prepare and deliver.


1. Introduction
1.1 Key Deliverables of the Study
1.2 Study Assumptions
1.3 Scope of the Market
2. Research Approach and Methodology
2.1 Introduction
2.2 Research Design
2.3 Study Timelines
2.4 Study Phases
2.4.1 Secondary Research
2.4.2 Discussion Guide
2.4.3 Market Engineering and Econometric Modeling
2.4.4 Expert Validation
3. Market Overview
3.1 Market Trends
3.2 Market Dynamics
3.2.1 Drivers
3.2.1.1 Rising Helath Concern Among Young and Obese Population
3.2.1.2 Impulse Purchase and Indulgence
3.2.1.3 Increased Demand of On-the-go Snacking
3.2.2 Restraints
3.2.2.1 Competition from Cereal Bar and Breakfast Cereals
3.2.3 Opportunities
3.2.3.1 Expanding Distribution Channel
3.2.4 Porter's Five Forces Analysis
3.2.4.1 Bargaining Power of Suppliers
3.2.4.2 Bargaining Power of Buyers
3.2.4.3 Threat of New Entrants
3.2.4.4 Threat of Substitute Products and Services
3.2.4.5 Degree of Competition
4. Market Segmentation
4.1 By Product Type
4.1.1 Cereal Bar
4.1.1.1 Granola/Muesli Bars
4.1.1.2 Other Cereal Bars
4.1.2 Energy Bar
4.1.3 Other Snack Bar
4.2 By Distribution Channel
4.2.1 Convenience Stores
4.2.2 Specialist Retailers
4.2.3 Supermarkets and Hypermarkets
4.2.4 On-line Retail
4.2.5 Other Distribution Channel
5. Competitive Landscape
5.1 Market Share Analysis
5.2 Strategy Adopted by Key Players
5.3 Most Active Companies in the Past Five Years
6. List of Company Profiles
6.1 Overview
6.2 Products & Services
6.3 Financials
6.4 Key Developments
6.5 Strategies Adopted
6.6 SWOT Analysis of Major Five Players
7. Companies Covered
7.1 General Mills, Inc.
7.2 The Kellogg Company
7.3 QuestNutrition LLC
7.4 Nutrition, Inc. (Pureprotein)
7.5 Clif Bar & Company
7.6 Nestlé S.A.
7.7 The Gatorade Company
7.8 Weetabix Food Company
7.9 Rise Bar
7.10 BioNutritional Research Group, Inc (Power Crunch)
7.11 MusclePharm Corporation
7.12 PhD Nutrition Ltd
8. Appendix
8.1 Disclaimer
8.2 Sources
LIST OF TABLES
1: Snack Bar Market: Revenue in USD million,by Product Type, UAE, 2015-2023
2: Snack Bar Market: Revenue in USD million, by Distribution Channel, UAE, 2015-2023
3: Snack Bar Market: Volume in million Kg, by Product Type, UAE, 2015-2023

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