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Suncare in Japan

Publisher MarketLine
Published Nov 20, 2025
Length 46 Pages
SKU # MTLN20768204

Description

Suncare in Japan

Summary

Suncare in Japan industry profile provides top-line qualitative and quantitative summary information including: market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The suncare market includes the retail sales of sun protection, after-sun, and self-tan products. The sun protection segment includes lotion, spray, gel, or other topical products that absorb or reflect some of the sun's ultraviolet (UV) radiation. After-sun segment covers all mass and premium moisturizing creams formulated for sunburned skin. Self-tan segment includes all mass and premium products that either enhance natural tanning (tanning aids) or allow the skin to tan without exposure to the sun. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
  • The Japanese suncare market recorded revenues of $697.4 million in 2024, representing a negative compound annual growth rate (CAGR) of 4.1% between 2019-24.
  • Market consumption volumes declined with a negative CAGR of 0.8% between 2019-24, reaching a total of 61.8 million units in 2024.
  • The Japanese suncare market revenue contracted during the review period 2019-24, caused by the COVID-19 pandemic, which resulted in lockdowns and travel restrictions, reducing the demand for suncare products.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the suncare market in Japan
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the suncare market in Japan
  • Leading company profiles reveal details of key suncare market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Japan suncare market with five year forecasts
Reasons to Buy
  • What was the size of the Japan suncare market by value in 2024?
  • What will be the size of the Japan suncare market in 2029?
  • What factors are affecting the strength of competition in the Japan suncare market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Japan's suncare market?

Table of Contents

46 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Japanese suncare market?
7.3. Which companies have been most successful in increasing their market shares during 2019-24?
7.4. Which companies market shares have suffered over the same period (2019-24)?
7.5. What are the most popular brands in the Japanese suncare market?
7.6. What have been the most significant developments in the Japanese suncare market in 2024?
8 Company Profiles
8.1. Shiseido Co Ltd
8.2. Kao Corp
8.3. KOSE Corp
8.4. Beiersdorf AG
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Japan suncare market value: $ million, 2019-24
Table 2: Japan suncare market volume: million units, 2019-24
Table 3: Japan suncare market category segmentation: % share, by value, 2019-24
Table 4: Japan suncare market category segmentation: $ million, 2019-24
Table 5: Japan suncare market geography segmentation: $ million, 2024
Table 6: Japan suncare market distribution: % share, by value, 2024
Table 7: Japan suncare market value forecast: $ million, 2024-29
Table 8: Japan suncare market volume forecast: million units, 2024-29
Table 9: Japan suncare market share: % share, by value, 2024
Table 10: Shiseido Co Ltd: Key Facts
Table 11: Shiseido Co Ltd: Annual Financial Ratios
Table 12: Shiseido Co Ltd: Key Employees
Table 13: Kao Corp: Key Facts
Table 14: Kao Corp: Annual Financial Ratios
Table 15: Kao Corp: Key Employees
Table 16: Kao Corp: Key Employees Continued
Table 17: KOSE Corp: Key Facts
Table 18: KOSE Corp: Annual Financial Ratios
Table 19: KOSE Corp: Key Employees
Table 20: Beiersdorf AG: Key Facts
Table 21: Beiersdorf AG: Annual Financial Ratios
Table 22: Beiersdorf AG: Key Employees
Table 23: Japan Size of Population (Million), 2020-24
Table 24: Japan Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 25: Japan GDP (Current Prices, $ Billion), 2020-24
Table 26: Japan Inflation, 2020-24
Table 27: Japan Consumer Price Index (Absolute), 2020-24
Table 28: Japan Exchange Rate, 2019-24
List of Figures
Figure 1: Japan suncare market value: $ million, 2019-24
Figure 2: Japan suncare market volume: million units, 2019-24
Figure 3: Japan suncare market category segmentation: $ million, 2019-24
Figure 4: Japan suncare market geography segmentation: % share, by value, 2024
Figure 5: Japan suncare market distribution: % share, by value, 2024
Figure 6: Japan suncare market value forecast: $ million, 2024-29
Figure 7: Japan suncare market volume forecast: million units, 2024-29
Figure 8: Forces driving competition in the suncare market in Japan, 2024
Figure 9: Drivers of buyer power in the suncare market in Japan, 2024
Figure 10: Drivers of supplier power in the suncare market in Japan, 2024
Figure 11: Factors influencing the likelihood of new entrants in the suncare market in Japan, 2024
Figure 12: Factors influencing the threat of substitutes in the suncare market in Japan, 2024
Figure 13: Drivers of degree of rivalry in the suncare market in Japan, 2024
Figure 14: Japan suncare market share: % share, by value, 2024

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