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Pakistan Online Retail Market Summary, Competitive Analysis and Forecast to 2026

Publisher MarketLine
Published Jan 13, 2023
Length 38 Pages
SKU # MTLN17957316

Description

Pakistan Online Retail Market Summary, Competitive Analysis and Forecast to 2026


Summary

Online Retail in Pakistan industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2016-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The online retail market includes all sales within Clothing & Footwear, Electricals, Food & Grocery, Health & Beauty, Home and Other (Books, News & Stationery, Jewelry & Watches, Luggage & Leather Goods, Music, Video & Entertainment Software, Sports & Leisure Equipment and others) segments, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer. Online specialists retailers include sell only via the internet. Other online retail is a sell done online by retailers that also operate via offline channels (in-store, mail order, direct selling, etc.)
  • The Pakistani online retail market had total revenues of $2,679.9m in 2021, representing a compound annual growth rate (CAGR) of 37.3% between 2017 and 2021.
  • Online Specialists account for the largest proportion of sales in the Pakistani online retail market in 2021, sales through this channel generated $1,669.0m, equivalent to 62.3% of the market's overall value.
  • A steady penetration of alternate payment modes is gaining traction in Pakistan, such as EasyPaisa, JazzCash, and uPaisa, which are mobile banks.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Pakistan
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Pakistan
  • Leading company profiles reveal details of key online retail market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Pakistan online retail market with five year forecasts
Reasons to Buy
  • What was the size of the Pakistan online retail market by value in 2021?
  • What will be the size of the Pakistan online retail market in 2026?
  • What factors are affecting the strength of competition in the Pakistan online retail market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Pakistan's online retail market?

Table of Contents

38 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What are the main business models in the market?
7.3. What strategies do the leading players follow?
8 Company Profiles
8.1. Daraz Group
8.2. HomeShopping Services Pvt Ltd
8.3. DigiBull Pvt Ltd
8.4. TCS E-COM Pvt Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Pakistan online retail sector value: $ million, 2016–21
Table 2: Pakistan online retail sector category segmentation: % share, by value, 2016–2021
Table 3: Pakistan online retail sector category segmentation: $ million, 2016-2021
Table 4: Pakistan online retail sector geography segmentation: $ million, 2021
Table 5: Pakistan online retail sector distribution: % share, by value, 2021
Table 6: Pakistan online retail sector value forecast: $ million, 2021–26
Table 7: Daraz Group: key facts
Table 8: Daraz Group: Key Employees
Table 9: HomeShopping Services Pvt Ltd: key facts
Table 10: HomeShopping Services Pvt Ltd: Key Employees
Table 11: DigiBull Pvt Ltd: key facts
Table 12: DigiBull Pvt Ltd: Key Employees
Table 13: TCS E-COM Pvt Ltd: key facts
Table 14: TCS E-COM Pvt Ltd: Key Employees
Table 15: Pakistan size of population (million), 2017–21
Table 16: Pakistan exchange rate, 2017–21
List of Figures
Figure 1: Pakistan online retail sector value: $ million, 2016–21
Figure 2: Pakistan online retail sector category segmentation: $ million, 2016-2021
Figure 3: Pakistan online retail sector geography segmentation: % share, by value, 2021
Figure 4: Pakistan online retail sector distribution: % share, by value, 2021
Figure 5: Pakistan online retail sector value forecast: $ million, 2021–26
Figure 6: Forces driving competition in the online retail sector in Pakistan, 2021
Figure 7: Drivers of buyer power in the online retail sector in Pakistan, 2021
Figure 8: Drivers of supplier power in the online retail sector in Pakistan, 2021
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Pakistan, 2021
Figure 10: Factors influencing the threat of substitutes in the online retail sector in Pakistan, 2021
Figure 11: Drivers of degree of rivalry in the online retail sector in Pakistan, 2021

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