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Online Music Streaming in Australia

Publisher MarketLine
Published Dec 04, 2025
Length 36 Pages
SKU # MTLN21050393

Description

Online Music Streaming in Australia

Summary

Online Music Streaming in Australia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • The online music streaming market includes the revenue generated from the streaming of music online. This revenue is primarily generated from two sources: subscription services and ad-supported streams. Subscription service charges are generally paid monthly or annually by users who want to access exclusive content or avoid ads while listening. Ad-supported streams, on the other hand, are free to use but display ads during the streaming experience.
  • The Australian online music streaming market recorded revenues of $578.7 million in 2024, representing a compound annual growth rate (CAGR) of 10.2% between 2019 and 2024.
  • The subscription services segment accounted for the market's largest proportion in 2024, with total revenues of $509.1 million, equivalent to 88.0% of the market's overall value.
  • In 2024, the Australian online music streaming market experienced an annual growth of 8.0%. The market’s strong growth is driven by the increased number of internet users. According to the World Bank, in 2024, the internet users in Australia reached 25.9 million, up 2.2% from 2023. This increase in internet users enabled consumers to gain access to seamless online music streaming rather than relying on physical media or downloads.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online music streaming market in Australia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online music streaming market in Australia
  • Leading company profiles reveal details of key online music streaming market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Australia online music streaming market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the Australia online music streaming market by value in 2024?
  • What will be the size of the Australia online music streaming market in 2029?
  • What factors are affecting the strength of competition in the Australia online music streaming market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Australia's online music streaming market?

Table of Contents

36 Pages
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What are the recent developments in the market?
8 Company Profiles
8.1. Spotify AB
8.2. Apple Inc
8.3. YouTube LLC
8.4. Amazon.com Inc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Australia online music streaming market value: $ million, 2019-24
Table 2: Australia online music streaming market category segmentation: % share, by value, 2019-24
Table 3: Australia online music streaming market category segmentation: $ million, 2019-24
Table 4: Australia online music streaming market geography segmentation: $ million, 2024
Table 5: Australia online music streaming market value forecast: $ million, 2024-29
Table 6: Spotify AB: Key Facts
Table 7: Spotify AB: Key Employees
Table 8: Apple Inc: Key Facts
Table 9: Apple Inc: Annual Financial Ratios
Table 10: Apple Inc: Key Employees
Table 11: YouTube LLC: Key Facts
Table 12: YouTube LLC: Key Employees
Table 13: Amazon.com Inc: Key Facts
Table 14: Amazon.com Inc: Annual Financial Ratios
Table 15: Amazon.com Inc: Key Employees
Table 16: Australia Size of Population (Million), 2020-24
Table 17: Australia Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 18: Australia GDP (Current Prices, $ Billion), 2020-24
Table 19: Australia Inflation, 2020-24
Table 20: Australia Consumer Price Index (Absolute), 2020-24
Table 21: Australia Exchange Rate, 2019-24
List of Figures
Figure 1: Australia online music streaming market value: $ million, 2019-24
Figure 2: Australia online music streaming market category segmentation: $ million, 2019-24
Figure 3: Australia online music streaming market geography segmentation: % share, by value, 2024
Figure 4: Australia online music streaming market value forecast: $ million, 2024-29
Figure 5: Forces driving competition in the online music streaming market in Australia, 2024
Figure 6: Drivers of buyer power in the online music streaming market in Australia, 2024
Figure 7: Drivers of supplier power in the online music streaming market in Australia, 2024
Figure 8: Factors influencing the likelihood of new entrants in the online music streaming market in Australia, 2024
Figure 9: Factors influencing the threat of substitutes in the online music streaming market in Australia, 2024
Figure 10: Drivers of degree of rivalry in the online music streaming market in Australia, 2024

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