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Plumbing - UK - August 2015

Plumbing Products - UK - August 2015

“Wider economic conditions suggest that the plumbing products market is set for growth, yet this has yet to materialise to date despite equally strong conditions. The elements of the central heating market reliant on replacement sales continue to need government support to encourage consumers to make purchase decisions. Carbon emission targets mean that this support will follow, but the sector continues to be a grudge purchase. In contrast, consumers perceive a strong impact on the appeal of a property during a sale from both the kitchen and bathroom. House price inflation is therefore a very important factor, which is almost inevitable given the supply/demand imbalance.”

– Terry Leggett, Senior B2B Analyst

This report answers the following key questions:

How strongly will the market develop over the next five years?
Is that growth sustainable over the entire five years and what will be the market drivers?
Which regions hold the best prospects?
Which product sectors now hold the best prospects?
How have companies involved in the market faired during the downturn that followed 2008?


EXECUTIVE SUMMARY
The market
Figure 1: Development of the UK market for plumbing products, 2010-14 actual and 2015-19 forecast
Figure 2: Segmentation of the UK market for plumbing products, 2014
Figure 3: Development of the UK market for domestic central heating products, 2010-14 actual and 2015-19
forecast
Figure 4: Development of the UK market for commercial heating products, 2010-14 actual and 2015-19
forecast
Figure 5: Development of the UK market for bathroom products, 2010-14 actual and 2015-19 forecast
Figure 6: Development of the UK market for plumbing products for kitchens, 2010-14 actual and 2015-19
forecast
Figure 7: Development of the UK market for pipes and fittings, 2010-14 actual and 2015-19 forecast
Market factors
Figure 8: Development of the selected UK new construction markets, 2010-14 actual and 2015-19 forecast
Figure 9: Development of the UK housing repair & maintenance markets, 2010-14 actual and 2015-19
forecast
Companies
Figure 10: Structure of the plumbing/HVAC installation trade sector, 2014
What we think
KEY ISSUES
What are the key driving forces for the plumbing products market?
Is the internet becoming more important for the marketing of plumbing products?
Are integrated product suites still leading sales?
What effect is the lacklustre performance of DIY activity having?
Will changes in interest rates restrict sales opportunities?
INTRODUCTION
Definitions
Methodology
Abbreviations
Market positioning and issues in the market
Market factors
MARKET SIZE AND TRENDS
Key analysis
UK economy
Overview
Figure 11: UK GDP quarterly development, 2003-15
Figure 12: UK GDP in economic downturns and recoveries since 1979
Inflation
Interest rates
House prices
Consumer spending
Manufacturing
Business investment
Figure 13: UK GFCF 2003-15
Imports
Exports
Market size
Figure 14: The UK plumbing products market, by value, 2010-14
Market segmentation
Figure 15: Segmentation of the UK market for plumbing products, 2014
Overview
Figure 16: Segmentation of the UK plumbing products market, by type of product, 2010-14
Domestic central heating products
Figure 17: The UK domestic central heating market, by value, 2010-14
Figure 18: Segmentation of the UK market for domestic central heating products, 2014
Figure 19: Segmentation of the UK domestic central heating market, by type of product, 2010-14
Commercial heating products
Figure 20: The UK market for commercial heating products, by value, 2010-14
Figure 21: Segmentation of the UK market for commercial heating products, by type, 2010-14
Figure 22: Segmentation of the UK market for commercial heating products, 2014
Bathroom and sanitaryware/toiletware
Figure 23: The UK bathroom equipment market, 2010-14
Figure 24: UK market for bathroom equipment, by type of product, 2010-14
Figure 25: Segmentation of the UK market for bathroom equipment, 2014
Figure 26: Development of the UK market for toiletware/sanitaryware, 2010-14
Figure 27: UK market for sanitaryware/toiletware, by product, 2010-14
Figure 28: Segmentation of the UK market for sanitaryware/toiletware products, 2013
Figure 29: The UK market for showers and shower enclosures, 2010-14
Figure 30: Segmentation of UK market for showers, by application, 2014
Figure 31: Development of the UK market for bathroom accessories, 2010-14
Figure 32: Segmentation of the UK bathroom accessories market, by type of product, 2010-14
Figure 33: Material segmentation of the UK bathroom equipment accessories market, by type, 2014
Kitchen products
Figure 34: Segmentation of the UK market for plumbing products used in kitchens, by type, 2010-14
Tubes, pipes and fittings
Figure 35: UK market for plastic tubes and pipes, 2010-14
Figure 36: UK market of plastic tubes and pipes, by type, 2010-14
Figure 37: UK market for copper tubes and pipes, 2009-13
Regional analysis
Figure 38: Regional public housing construction output, 2010-14
Figure 39: Regional private housing construction output, 2010-14
Figure 40: Regional public non-residential construction output, 2010-14
Figure 41: Regional private commercial construction output, 2010-14
Seasonal analysis
Figure 42: Seasonality of public housing output, 2010-14
Figure 43: Seasonality of private housing output, 2010-14
Figure 44: Seasonality of public non-residential construction output, 2010-14
Figure 45: Seasonality of private commercial construction output, 2010-14
MARKET BACKGROUND
Key analysis
Construction
Figure 46: Construction output in Great Britain, by type, 2010-14
Private housing
Figure 47: Analysis of private housing construction output in Great Britain, 2010-14
Figure 48: Private new housing starts and completions in England, 2010-14
Public housing
Figure 49: Analysis of new public housing construction output in Great Britain, 2010-14
Figure 50: Public housing starts and completions in England, 2010-14
Figure 51: Trends in the gross supply of affordable housing in England, by tenure 2010-14
Public non-residential
Figure 52: Long term trend in public non-residential construction activity in Great Britain, 1970-2014
Figure 53: Analysis of public sector non-residential construction output in Great Britain, 2010-14
Figure 54: Analysis of public sector non-residential construction in Great Britain, by type, 2010-14
Health
Education
“Other” sector
Private commercial
Figure 55: Long term trend in private commercial construction output in Great Britain, 1970-2014
Figure 56: Analysis of private commercial construction in Great Britain, by type, 2010-14
CONSUMER RESEARCH – PLUMBING PROJECTS UNDERTAKEN
Plumbing projects undertaken
Figure 57: What major plumbing projects have you undertaken in the last 5 years?
CONSUMER RESEARCH – BATHROOM FITTINGS INSTALLED OR REPLACED IN THE LAST
5 YEARS
Bathroom fittings installed or replaced in the last 5 years
Figure 58: Bathroom fittings installed or replaced in the last 5 years
CONSUMER RESEARCH – KITCHEN FITTINGS INSTALLED OR REPLACED IN THE LAST 5
YEARS
Kitchen fittings installed or replaced in the last 5 years
Figure 59: Kitchen fittings installed or replaced in the last 5 years
CONSUMER RESEARCH – STARTING POINT FOR A BATHROOM REFURBISHMENT OR
REPLACEMENT
Starting point for a bathroom refurbishment or replacement
Figure 60: Starting point for a bathroom refurbishment or replacement
CONSUMER RESEARCH – ATTITUDES TO REFURBISHING OR REPLACING A BATHROOM
Attitudes to refurbishing or replacing a bathroom
Figure 61: Attitudes to refurbishing or replacing a bathroom
CONSUMER RESEARCH – APPROACH TO KITCHEN REFURBISHMENT OR REPLACEMENT
Approach to kitchen refurbishment or replacement
Figure 62: Approach to kitchen refurbishment or replacement
CONSUMER RESEARCH – ATTITUDES TO REFURBISHING OR REPLACING A KITCHEN
Attitudes to refurbishing or replacing a kitchen
Figure 63: Attitudes to refurbishing or replacing a kitchen
INDUSTRY STRUCTURE
Key analysis
Figure 64: Structure of the plumbing/HVAC installation trade sector, 2014
Industry development
Figure 65: Analysis of the changes in the structure of the central heating radiators and boilers industry,
2010-14
Figure 66: Analysis of the changes in the structure of the ceramic tiles and flags industry, 2010-14
Figure 67: Analysis of the changes in the structure of the other fabricated metal products industry, 2010-14
Figure 68: Analysis of the changes in the structure of the other plastic building products industry, 2010-14
Figure 69: Analysis of the changes in the structure of the kitchen furniture industry, 2010-14
Structure by employment
Figure 70: Analysis of the employment structure of the central heating radiators and boilers industry, 2013-
14
Figure 71: Analysis of the employment structure of the ceramic tiles and flags industry, 2013-14
Figure 72: Analysis of the employment structure of the other fabricated metal products industry, 2013-14
Figure 73: Analysis of the employment structure of the other plastic building products industry, 2013-14
Figure 74: Analysis of the employment structure of the kitchen furniture industry, 2013-14
Structure by turnover
Figure 75: Analysis of the financial structure of the central heating radiators and boilers industry, 2013-14
Figure 76: Analysis of the financial structure of the ceramic tiles and flags industry, 2013-14
Figure 77: Analysis of the financial structure of the other fabricated metal products industry, 2013-14
Figure 78: Analysis of the financial structure of the other plastic building products industry, 2013-14
Figure 79: Analysis of the financial structure of the kitchen furniture industry, 2012-13
COMPANY PROFILES
IDEAL STANDARD (UK)
Figure 80: Financial analysis of Ideal Standard (UK), 2009-13
Company strategy
VALLIANT GROUP UK
Figure 81: Financial analysis of Vaillant Group UK, 2009-13
Company strategy
HONEYWELL CONTROL SYSTEMS
Figure 82: Financial analysis of Honeywell Control Systems, 2009-13
Company strategy
YORKSHIRE COPPER TUBE/KME YORKSHIRE
Figure 83: Financial analysis of KME Yorkshire, 2009-13
Company strategy
RETIG (UK)
Figure 84: Financial analysis of Rettig (UK), 2009-13
Company strategy
POLYPIPE GROUP
Figure 85: Financial analysis of Polypipe Group, 2010-14
Company strategy
TWYFORD BATHROOMS
Figure 86: Financial analysis of Twyford Bathrooms, 2010-14
Company strategy
KHOLER MIRA
Figure 87: Financial analysis of Kohler Mira, 2009-13
Company strategy
WAVIN
Figure 88: Financial analysis of Wavin, 2009-13
Company strategy
NORCROS
Figure 89: Financial analysis of Norcros, 2011-15
Company strategy
FORECAST
Key analysis
Market size
Figure 90: Forecast UK market for plumbing products, by value 2015-19
Market segmentation
Figure 91: Forecast segmentation of the UK market for plumbing products, by type of product, 2015-19
FURTHER SOURCES AND CONTACTS
Trade associations
Trade magazines
Trade exhibitions
UK B2B
Trade research
Informal
Formal
Desk research
Consumer research
Sampling and weighting
Definitions
Qualitative Research
Further Analysis
Statistical forecasting

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