Global Pharmaceutical Traceability Market 2020-2024

Global Pharmaceutical Traceability Market 2020-2024

Technavio has been monitoring the pharmaceutical traceability market and it is poised to grow by $ 4.18 bn during 2020-2024 progressing at a CAGR of 21% during the forecast period. Our reports on pharmaceutical traceability market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by the growing concerns over counterfeit drugs, rapid growth in drug development coupled with a growing focus on brand protection and government regulations and initiatives. In addition, growing concerns over counterfeit drugs is anticipated to boost the growth of the market as well.

The pharmaceutical traceability market analysis includes type segment and geographic landscapes.

Technavio's pharmaceutical traceability market is segmented as below:

By Type

  • Barcode
  • RFID
  • GPS
  • Others
By Geographic Landscapes
  • North America
  • Asia
  • Europe
  • ROW
This study identifies the growth of online pharmacies as one of the prime reasons driving the pharmaceutical traceability market growth during the next few years. Also, blockchain technology and rise in outsourcing of pharmaceutical manufacturing will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our pharmaceutical traceability market covers the following areas:
  • Pharmaceutical traceability market sizing
  • Pharmaceutical traceability market forecast
  • Pharmaceutical traceability market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading pharmaceutical traceability market vendors that include Alien Technology LLC, Avery Dennison Corp., Cognex Corp., Datalogic Spa, Dover Corp., Impinj Inc., MicroTag Temed Ltd., Mettler-Toledo International Inc., Optel Group, and Zebra Technologies Corp.. Also, the pharmaceutical traceability market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast an accurate market growth.


  • Executive Summary
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market characteristics
    • Value chain analysis
      • Table Value chain: Pharmaceuticals
      • Research and development (R&D) and drug discovery
      • Integration and product development
      • Manufacturing
      • Outbound logistics
      • Marketing and sales
      • Support services
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2019
    • Market outlook: Forecast for 2019 - 2024
      • Table Global - Market size and forecast 2019 - 2024 ($ million)
      • Table Global pharmaceutical traceability market 2019-2024 ($ million), exclusive of COVID-19 impact
      • Table Global market: Year-over-year growth 2019 - 2024 (%)
  • Five Forces Analysis
    • Five Forces Summary
      • Table Five forces analysis 2019 & 2024
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2019
  • Market Segmentation by Type
    • Market segments
      • Table Type - Market share 2019-2024 (%)
    • Comparison by Type
      • Table Comparison by Type
    • Barcode - Market size and forecast 2019-2024
      • Table Barcode - Market size and forecast 2019-2024 ($ million)
      • Table Barcode - Market size and forecast 2019-2024 ($ million), exclusive of COVID- 19 impact
      • Table Barcode - Year-over-year growth 2019-2024 (%)
    • RFID - Market size and forecast 2019-2024
      • Table RFID - Market size and forecast 2019-2024 ($ million)
      • Table RFID - Market size and forecast 2019-2024 ($ million), exclusive of COVID-19 impact
      • Table RFID - Year-over-year growth 2019-2024 (%)
    • GPS - Market size and forecast 2019-2024
      • Table GPS - Market size and forecast 2019-2024 ($ million)
      • Table GPS - Market size and forecast 2019-2024 ($ million), exclusive of COVID-19 impact
      • Table GPS - Year-over-year growth 2019-2024 (%)
    • Others - Market size and forecast 2019-2024
      • Table Others - Market size and forecast 2019-2024 ($ million)
      • Table Others - Market size and forecast 2019-2024 ($ million), exclusive of COVID- 19 impact
      • Table Others - Year-over-year growth 2019-2024 (%)
    • Market opportunity by Type
      • Table Market opportunity by Type
  • Customer landscape
    • Table Customer landscape
  • Geographic Landscape
    • Geographic segmentation
      • Table Market share by geography 2019-2024 (%)
    • Geographic comparison
      • Table Geographic comparison
    • North America - Market size and forecast 2019- 2024
      • Table North America - Market size and forecast 2019-2024 ($ million)
      • Table Pharmaceutical traceability market in North America 2019-2024 ($ million), exclusive of COVID-19 impact
      • Table North America - Year-over-year growth 2019-2024 (%)
    • Asia - Market size and forecast 2019-2024
      • Table Asia - Market size and forecast 2019-2024 ($ million)
      • Table Pharmaceutical traceability market in Asia 2019-2024 ($ million), exclusive of COVID-19 impact
      • Table Asia - Year-over-year growth 2019-2024 (%)
    • Europe - Market size and forecast 2019-2024
      • Table Europe - Market size and forecast 2019-2024 ($ million)
      • Table Pharmaceutical traceability market in Europe 2019-2024 ($ million), exclusive of COVID-19 impact
      • Table Europe - Year-over-year growth 2019-2024 (%)
    • ROW - Market size and forecast 2019-2024
      • Table ROW - Market size and forecast 2019-2024 ($ million)
      • Table Pharmaceutical traceability market in ROW 2019-2024 ($ million), exclusive of COVID-19 impact
      • Table ROW - Year-over-year growth 2019-2024 (%)
    • Key leading countries
      • Table Key leading countries
    • Market opportunity by geography
      • Table Market opportunity by geography
  • Drivers, Challenges, and Trends
    • Volume drivers - Demand led growth
      • Growing concerns over counterfeit drugs
      • Rapid growth in drug development coupled with a growing focus on brand protection
      • Government regulations and initiatives
    • Market challenges
      • No global standards for the serialization of drugs
      • Need to integrate systems and technical challenges
      • Re-designing label and data management
        • Table Impact of drivers and challenges
    • Market trends
      • Blockchain technology
      • Growth of online pharmacies
      • Rise in outsourcing of pharmaceutical manufacturing
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
      • Table Industry risks
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Alien Technology LLC
      • Table Alien Technology LLC - Overview
      • Table Alien Technology LLC - Product and service
      • Table Alien Technology LLC - Key news
      • Table Alien Technology LLC - Key offerings
    • Avery Dennison Corp.
      • Table Avery Dennison Corp. - Overview
      • Table Avery Dennison Corp. - Business segments
      • Table Avery Dennison Corp. - Key news
      • Table Avery Dennison Corp. - Key offerings
      • Table Avery Dennison Corp. - Segment focus
    • Cognex Corp.
      • Table Cognex Corp. - Overview
      • Table Cognex Corp. - Business segments
      • Table Cognex Corp. - Key news
      • Table Cognex Corp. - Key offerings
      • Table Cognex Corp. - Segment focus
    • Datalogic Spa
      • Table Datalogic Spa - Overview
      • Table Datalogic Spa - Business segments
      • Table Datalogic Spa - Key news
      • Table Datalogic Spa - Key offerings
      • Table Datalogic Spa - Segment focus
    • Dover Corp.
      • Table Dover Corp. - Overview
      • Table Dover Corp. - Business segments
      • Table Dover Corp. - Key news
      • Table Dover Corp. - Key offerings
      • Table Dover Corp. - Segment focus
    • Impinj Inc.
      • Table Impinj Inc. - Overview
      • Table Impinj Inc. - Business segments
      • Table Impinj Inc. - Key offerings
    • MicroTag Temed Ltd.
      • Table MicroTag Temed Ltd. - Overview
      • Table MicroTag Temed Ltd. - Product and service
      • Table MicroTag Temed Ltd. - Key offerings
    • Mettler-Toledo International Inc.
      • Table Mettler-Toledo International Inc. - Overview
      • Table Mettler-Toledo International Inc. - Business segments
      • Table Mettler-Toledo International Inc. - Key offerings
      • Table Mettler-Toledo International Inc. - Segment focus
    • Optel Group
      • Table Optel Group - Overview
      • Table Optel Group - Product and service
      • Table Optel Group - Key offerings
    • Zebra Technologies Corp.
      • Table Zebra Technologies Corp. - Overview
      • Table Zebra Technologies Corp. - Business segments
      • Table Zebra Technologies Corp. - Key offerings
      • Table Zebra Technologies Corp. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research Methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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