Worldwide and U.S. Digital Strategy and Agency Services Forecast, 2018–2022
This IDC study provides an updated forecast of digital strategy and agency services through an analysis of the worldwide and U.S. business consulting, IT consulting, custom application development, risk and security, digital agency, and cognitive business services markets."In our most recent survey of digital enterprise leadership worldwide, executives reiterate that consulting partners are essential to digital transformation success. As digitization alters the nature of business, competitive organizations of all sizes will expand their use of digital strategy and agency services to create and maintain brand, product, and operational advantage." — Cushing Anderson, program vice president, Business Consulting research
Please Note: Extended description available upon request.
- IDC Market Forecast Figure
- Executive Summary
- Advice for Technology Suppliers
- Market Forecast
- Worldwide Digital Strategy and Agency Services by IDC Macroregion
- Worldwide and U.S. Digital Strategy and Agency Services by IDC Foundation Use Case
- Worldwide Digital Strategy Consulting and Agency Services Ecosystem, Competencies, and Offerings
- Market Context
- Drivers and Inhibitors
- Drivers
- Need for Speed
- Technology-Centric Transformation
- Inhibitors
- Talent Crunch
- Innovation Impasse
- Significant Market Developments
- Changes from Prior Forecast
- Market Definition
- Digital Agency Services
- Methodology
- Related Research
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