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Worldwide Augmented and Virtual Reality Headset Forecast, 2024–2028: CY 1Q24

Publisher IDC
Published Jan 26, 2024
Length 19 Pages
SKU # IDC18458205

Description

Worldwide Augmented and Virtual Reality Headset Forecast, 2024–2028: CY 1Q24


This IDC study provides a forecast for the worldwide augmented and virtual reality headset market for the 2024–2028 period."Apple's entrance into the AR/VR market in 2024 will draw attention and interest from multiple users that, up until this point, have been undecided," says Ramon T. Llamas, research director, Augmented and Virtual Reality team, IDC. "In a recent survey, IDC polled enterprise IT decision makers on whether they'd purchase the new Apple headset. Nearly two-thirds said that they were interested, and more than 70% said they'd get the first-generation model. While this bodes well for Apple, it is also the 'tide that raises all ships' and other companies will benefit from the attention and should focus on their own offerings and points of differentiation to compete."

Please Note: Extended description available upon request.

Table of Contents

19 Pages
IDC Market Forecast Figure
Executive Summary
Advice for Technology Suppliers
Market Forecast
Virtual Reality Headset Forecast
Commercial Versus Consumer and Regional VR Splits
Augmented Reality Headset Forecast
Commercial Versus Consumer and Regional AR splits
Market Context
Drivers and Inhibitors
Drivers
Warming Consumer and Commercial Interest
Entrance of New Vendors
Impact of Artificial Intelligence
Inhibitors
Use of Smartphones and Tablets for AR
Exodus of Vendors
Significant Market Developments
Changes from Prior Forecast
Market Definition
Methodology
Related Research

Pricing

Currency Rates
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