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Westcon-Comstor Demonstrates the Value of Next-Gen Distribution With AWS Marketplace Evolution and Data-Driven Approach

Publisher IDC
Published Jan 22, 2025
Length 5 Pages
SKU # IDC19510773

Description

Westcon-Comstor Demonstrates the Value of Next-Gen Distribution With AWS Marketplace Evolution and Data-Driven Approach


This IDC Market Note explores new developments in how Westcon-Comstor is delivering value to its vendors and partners. Westcon-Comstor outlined its Intelligent Demand (iD) offering in a briefing with IDC in December 2024, and it has expanded its offering around AWS Marketplace enablement. These developments represent new roles distributors can play in emerging routes to market and lead generation/business development activities.

Table of Contents

5 Pages

Executive Snapshot

In This Market Note

IDC's Point of View

Increased AWS Marketplace Engagement Unlocks New Growth Opportunities for Partners

Westcon-Comstor as a Data-Driven Organization to Create Greater Value to Vendors and Partners

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