Vendor Profile: Samsung — Focus on Secure, Scalable, and Flexible Managed Print and Document Services

IDC Opinion

In This Vendor Profile

Situation Overview

Company Overview

Company Strategy

Print Services Offering Overview

Horizontal and Vertical Strategy

Key Differentiators

Go-to-Market Strategy

Global Service Support

Sales/Partner/Channel Strategy

Marketing Strategy

Future Outlook

Essential Guidance

Advice for Samsung

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Related Research

Vendor Profile: Samsung — Focus on Secure, Scalable, and Flexible Managed Print and Document Services

This IDC Vendor Profile examines Samsung's more recent developments in the MPDS market, and its efforts to move away from selling hardware to also offering solutions and services based on 3rd Platform technologies (cloud, mobile, social business, and Big Data analytics). The analysis explores the effectiveness of its transformational strategy, its market opportunity, and market challenges.