Category: Technology & Media
Technology & Media market research reports by IDC
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Control Meets Agility: The Strategic Value of R2R and PL2P in One System
This IDC Perspective emphasizes the strategic importance of integrating record-to-report (R2R) and plan-to-perform (PL2P) systems for CFOs to enhance financial agility and foresight. It highlights the benefits of a unified platform that combines accurate reporting with dynamic planning, enabling fin ... Read More
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IDC PlanScape: Humanlike AI Agents to Drive Automation in Enterprise Customer Service and Contact Center Applications
This IDC study discusses the transformative impact of humanlike AI agents in enterprise customer service and contact centers. These AI agents, powered by advanced large language models, offer solutions to challenges like high turnover and inefficiencies in traditional human-staffed centers. They enh ... Read More
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AI and GenAI Frameworks and Accelerators in Asia/Pacific
This IDC Perspective underscores the critical role of AI and GenAI frameworks and accelerators in the Asia/Pacific region, enabling enterprises to overcome data challenges, manage complexity, and scale AI adoption responsibly. These frameworks provide essential tools for integration, governance, and ... Read More
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Using AI to Improve Data Quality
This IDC Perspective assesses the emerging market for AI-enabled data quality tools and offers recommendations for how IT leaders should respond. Data quality is vital for any IT project, especially so for AI-based projects, which could go dramatically off the rails due to poor data quality. Leverag ... Read More
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The Impact of AI Agents in National Civilian Government: Social Benefit Appeal Use Cases and Beyond
This IDC Perspective discusses how AI agents are attracting interest from government departments and agencies, globally. The early investigations of the applicability of AI agents span both front-end digital service experiences, and back-office mission specific tasks, such as social benefits appeal ... Read More
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Salesforce Agentforce: Redefining Partnering in the Age of Agentic AI
This IDC Market Note explores Salesforce's Agentforce strategy, its implications for partner business models, and the evolving dynamics of the AI-powered ecosystem in the UK&I and broader EMEA region. Salesforce's Agentforce strategy marks a turning point in enterprise AI. By empowering partners ... Read More
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IDC PlanScape: An Action Plan for Digital and AI Sovereignty for National Government IT Leaders
This IDC PlanScape discusses how national civilian government executives can apply digital and AI sovereignty approaches in their acquisition, implementation and operations decisions. It provides government executives with a framework to make strategic choices regar ding the type of sovereign soluti ... Read More
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Salesforce Reports First-Quarter Fiscal 2026: Enterprise AI Platform Helps Exceed Guidance
This IDC Market Note highlights some of the key takeaways and IDC's thoughts regarding Salesforce's 1Q26 financial results. ... Read More
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Oracle's 4Q25 Earnings Highlighted by IaaS Revenue Surging 52% in the Fourth Quarter
This IDC Market Note provides a discussion of Oracle's FY 4Q25 earnings. Oracle's fiscal year 2025 showcased robust growth, with total revenue reaching $57.4 billion, driven by a 52% surge in cloud infrastructure (IaaS) and a 27% increase in overall cloud revenue. The company's focus on AI and cloud ... Read More
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Camunda Shifts Gears, Embraces AI Agents
CamundaCon 2025 showcased Camunda's advancements in business automation, emphasizing its role as a "universal process orchestrator" by integrating RPA, human, and AI tasks, while introducing new AI-powered dynamic orchestration capabilities. The company is shifting its sales model, focusing on partn ... Read More
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AI, Data, and Workflow in Retail: Insights from Knowledge 2025
This IDC Perspective discusses ServiceNow Knowledge 2025, held in Las Vegas, which brought onsite about 25,000 attendees comprising industry leaders, partners, and customers. This report provides an overview of the takeaways from Knowledge 2025, focusing on the implications for the retail sector. In ... Read More
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IDC Global CIO Advisory Board: Leading Through Economic Uncertainty
This IDC Perspective summarizes IDC’s Global CIO Advisory Board discussion held in April 2025. In the meeting, IDC data and insights were shared on the economic outlook and the impact tariffs are having on IT spending. Board members then discussed the impact of these factors on their IT decisions. “ ... Read More
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Worldwide Tablet Market Shares, 1Q25: 11.6% Growth Despite Normal Compare
This IDC study presents the worldwide tablet market shares for 1Q25."Powered by mass consumer refresh, the global tablet market has shown signs of life of late," states Linn Huang, research vice president, Devices and Displays, IDC. "Economic uncertainty could slow down this roll." ... Read More
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Frontline Workers Perspective on AI: The Good, The Bad and the Ugly
The integration of AI in workplaces is transforming industries, enhancing productivity, and reshaping roles, for both office and frontline workers. But despite AI's potential, a gap exists in adoption and training between office and frontline employees, with the latter facing challenges in terms of ... Read More
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Google Leaps Ahead on AI for Enterprise Solutions: Implications for the European Telco Sector
This IDC Market Note examines Google Cloud’s evolving strategy, as highlighted by the company at the May 2025 Google Cloud Summit in Madrid. Google has positioned itself both as an AI infrastructure provider and, increasingly, as a service enabler through packaged AI and GenAI solutions.A dual-track ... Read More
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Agentic AI in Software Development: The Strategic Role of GitHub Copilot Coding Agent
This IDC Market Note examines the significance of the GitHub Copilot coding agent in software development."GitHub Copilot's coding agent is redefining how organizations approach software development by introducing autonomous, asynchronous AI collaborators that integrate directly into existing workfl ... Read More
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IDC PlanScape: Tabletop Recovery Exercises
This IDC PlanScape provides CIOs, CISOs, and business leaders with a structured approach to launching or evolving their tabletop recovery exercise programs, covering why these exercises matter, what makes them successful, who needs to be involved, and how to use them as a lever for strategic improve ... Read More
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Google Cloud Next 2025: Furthering the Vision for an Agentic, Experience-Orchestrated Future
This IDC Market Perspective discusses how Google Cloud Next 2025 reinforced Google's AI-native strategy, emphasizing agentic orchestration as the future of business applications. Key innovations include the Customer Engagement Suite, which builds on Google's Vertex AI platform and leverages Gemini f ... Read More
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Key Sustainability Trends and Developments, 2025
This IDC Market Perspective provides an overview of key developments in corporate sustainability and ESG in EMEA. Between geopolitical and macroeconomic volatility and ESG pushback on the one hand and the visible urgency for climate action on the other, topics around risk mitigation and resilience c ... Read More
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IDC PeerScape: Practices to Modernize Communication and Collaboration for Business Agility and Enhanced Business Outcomes
This IDC PeerScape report emphasizes the need for organizations to adopt flexible, AI-driven, and hybrid unified communications and collaboration (UC&C) solutions to support modern work environments. It outlines three key practices: selecting technologies that enable hybrid work, adopting AI-pow ... Read More
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IDC MaturityScape Benchmark: AI-Fueled Organization in Asia/Pacific, 2025
This IDC study presents the results of IDC's MaturityScape Benchmark AI Survey to help guide organizations on their AI maturity journey. "Asia/Pacific organizations need to approach AI adoption with a clear road map that connects business priorities with scalable technology decisions. Given the rapi ... Read More
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Leveraging GenAI in Healthcare: How Fujita Health University Hospital Transformed Clinical Workflows by Leveraging Amazon Bedrock
This IDC Perspective showcases the GenAI case study from Fujita Health University in Japan. The initiative focuses on reducing physicians' administrative burden by automating the generation of hospital discharge summaries. By implementing this solution, FHU achieved a 90% reduction in the time requi ... Read More
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The Future of Enterprise Connectivity in Retail — Key Investment Areas to Accelerate Efficiency and Time to Revenue
This IDC Perspective takes a look at top connectivity challenges, timelines for connectivity transformation, top areas for investment growth, and the impact of AI. Retailers face the onslaught of internal and external pressures to deliver a high-value experience to customers in physical stores and o ... Read More
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European Telecom Services Forecast, 2025–2029
This IDC Market Forecast provides an update to IDC's European Telecom Services Forecast, 2023–2028 (May 2024). It comprises a forecast of the value of the overall European telecom services market (including fixed and mobile voice and data services and pay TV services).Additionally, the report focuse ... Read More
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Global Systems Integrator Partnerships in Asia/Pacific: Navigating Local Nuance, Delivering Global Intent
This Market Perspective examines the strategic role of global systems integrators (GSIs) in Asia/Pacific and the growing disconnect between global partnership intent and local execution. Although GSIs are often viewed as multipliers for scale and transformation, meaningful traction in the region is ... Read More
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