Market Research Logo

U.S. Survey: Desired Features on Wearable Devices

U.S. Survey: Desired Features on Wearable Devices

This IDC study examines wearable devices (commonly referred to as wearables), including which health and nonhealth features and functionalities our survey respondents were interested in the United States. Data was collected from December 16 to December 30, 2014, from 252 wearable device owners.

"The wearables market is in its initial stages in the United States, and the results in this survey indicate that there is interest in multiple features and functionalities," says Ramon T. Llamas, research manager for IDC's Wearables team. "Health and fitness are the low-hanging fruit, so it does not surprise that the most popular features were tracking descriptive data (steps taken, calories burned, and hours slept). Similarly, among nonhealth features, smartphone notifications earned the highest interest outside of smart eyewear. These are currently offered today on most wearable devices. What will bear close observation is how tomorrow's wearables will bring added functionality beyond what we know today, how vendors will evangelize those experiences, and how receptive audiences will be to them."

Please Note: Extended description available upon request.


IDC Opinion
In This Study
Methodology
Situation Overview
Health-Related Features on Wearables
Nonhealth-Related Features on Wearables
Future Outlook
Essential Guidance
Displays Matter
Health and Fitness to Go Smarter and Deeper
Nonhealth Features to Gain Greater Salience
Learn More
Related Research
Synopsis
Table: Desired Health-Related Features on a Health and Fitness Tracker
Table: Desired Health-Related Features on a Smartwatch
Table: Desired Health-Related Features on a Smart Shirt
Table: Desired Health-Related Features on a Modular Wearable Device
Table: Desired Nonhealth-Related Features on a Health and Fitness Band
Table: Desired Nonhealth-Related Features on a Smartwatch
Table: Desired Nonhealth-Related Features on a Smart Shirt
Table: Desired Nonhealth-Related Features on a Modular Wearable Device
Table: Desired Features on Smart Eyewear

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report