IT Suppliers, COVID-19, and CX: Use Empathy to Help Clients Rebalance Their CX

IT Suppliers, COVID-19, and CX: Use Empathy to Help Clients Rebalance Their CX

This Market Note provides concrete advice on how IT suppliers should practice DX with their clients.COVID-19 will accelerate the shift from face-to-face interactions toward digital communications in omnichannel environments. With many European enterprises struggling to keep pace with customer expectations as the enterprises wrestle with the financial impact of the pandemic, IT suppliers should do all they can to support their clients, helping them weather the storm while enhancing digital CX.

Please Note: Extended description available upon request.


Executive Snapshot
In This Market Note
The Unfolding Crisis
IDC's Point of View
Smart Personalization Is Where Empathy Begins
Emotional Engagement Is Where Empathy Gets Real
Make the Journey an Adventure to Solidify the Shared Experience
Final Word: Be the Example Your Clients Will Follow
Learn More
Synopsis

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings