Samsung's Enterprise Strategy: Organizing for Customer Centricity

Samsung's Enterprise Strategy: Organizing for Customer Centricity

This IDC Vendor Profile examines how Samsung is adjusting its current business strategy amid changing sector conditions in both enterprise and traditional hardware markets, and how the company intends to address the needs of enterprise mobility.

Please Note: Extended description available upon request.

IDC Opinion
In This Vendor Profile
Situation Overview
Mutually Inclusive: BYOD, Corporate-Liable Devices, and Software
Company Overview
Company Strategy
A Hardware Juggernaut at a Crossroads
Enterprise Product and Solution Strategy
Enterprise Diversification Preferable to Comparable Consumer Initiatives
Market Positioning
Enterprise-Grade Android: Myths and Realities
Channeling the EMM Ecosystem
Key Differentiators/Strengths and Weaknesses
Future Outlook
Challenges and Opportunities
Essential Guidance
Advice for Samsung
You Have Little Time to Invest Lots of Money
Advice for Buyers
A Credible New Offering in the Market
Advice for Other Vendors
Do or Don't, But If You Do, Partner Creatively
Advice for Operators
Your Next Managed Service Dimension
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