IDC's Worldwide Digital Transformation Use Case Taxonomy, 2021: Brand-Oriented Value Chains in the Manufacturing Industry
This IDC study describes how brand-oriented value chains (food and beverage, health and beauty, toys, sporting goods, and household) are on a mission to digitally transform to create engaging consumer (and customer) experiences at scale."Companies in these value chains generally understand what is involved in this digital journey, and that begins with a common definition of the mission, strategic priorities, and programs so that individual projects or use cases support the overall objectives," says Simon Ellis, vice president, Supply Chain at IDC.
Please Note: Extended description available upon request.
- IDC's Worldwide Digital Transformation Taxonomy
- Digital Transformation Taxonomy Changes for 2021
- Taxonomy Overview
- Understanding and Using IDC's Digital Transformation Taxonomy
- Definitions
- Brand-Oriented Value Chains
- Digital Mission: Engaging Consumer Experience at Scale
- Strategic Priority: Digital Supply Chain
- Digital Supply Chain Program: Capabilities-Based Procurement
- Digital Supply Chain Program: Extended Planning
- Digital Supply Chain Program: Logistics Automation
- Strategic Priority: Smart Manufacturing
- Smart Manufacturing Program: Strategic Asset Management
- Smart Manufacturing Program: Agile Replenishment
- Smart Manufacturing Program: Quality
- Strategic Priority: Omni-Experience Consumer/Customer Engagement
- Omni-Experience Consumer/Customer Engagement Program: Consumer Commerce at Scale
- Omni-Experience Consumer/Customer Engagement Program: Advanced Channel Management
- Omni-Experience Consumer/Customer Engagement Program: Omni-Channel Trade Promotion
- Strategic Priority: Innovation Acceleration
- Innovation Acceleration Program: Innovation Platform
- Innovation Acceleration Program: Omni-Source Innovation
- Innovation Acceleration Program: Life-Cycle Analytics
- Learn More
- Appendix: IDC's Digital Transformation Spending Guide
- Related Research
- Synopsis
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