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IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Hospitality, Dining, and Travel

IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Hospitality, Dining, and Travel

This IDC study describes the most prominent use cases that are being digitally transformed in the hospitality industry. Hospitality organizations can use this document as a guide as they define what and how they will plan for change, innovation, and new technologies along the digital transformation journey. The tables in this document provides insight into the many areas of hotel, restaurant, and travel business processes that organizations should put on their road map. This document defines the strategies, programs, and use cases that will be implemented, highlighting the benefits of moving from current processes to digitally transformed processes, and the technologies that will be required.Leslie Hand, vice president, IDC Retail Insights, reports, "This research was designed to speed hospitality organizations' digital transformation planning and development, and IDC data indicates that there is significant pressure on CIOs to digitally transform. More than 60% of companies reported that the level of pressure on their CIO was a 4 or 5 on a scale of 1–5 in IDC's Digital Transformation Executive Sentiment Survey. Furthermore, one of their greatest challenges is creating a strategic road map for digital investments."

Please Note: Extended description available upon request.

IDC's Worldwide Digital Transformation Taxonomy
Digital Transformation Taxonomy Changes for 2019
Taxonomy Overview
Understanding and Using IDC's Digital Transformation Taxonomy
Hospitality, Dining, and Travel
Event Management
Food and Beverage
Recreation and Entertainment
Digital Mission: Experiential Hospitality, Dining, and Travel
Omni-Channel Commerce
Experiential Commerce
Smart Reservation Services
Connected Guest/Passenger Experience
Dining and Travel Experience
Experiential Travel Passenger Services
Restaurant Operational Excellence
Kitchen Management
Omni-Experience Customer Engagement
Next-Gen Customer Care
Customer Experience Analytics
Hyper-Personalized Engagement
Digital Supply Chain Optimization
Supply Network Optimization
Optimized Fulfillment Operations
Supply Chain Accountability
Operational Scale and Agility
Mobile Enterprise
Connected Workforce
Secure Omni-Channel Operations
Profitability Optimization
Learn More
Related Research
IDC Digital Transformation Spending Guide

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