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IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Retail

IDC's Worldwide Digital Transformation Use Case Taxonomy, 2019: Experiential Retail

This IDC study presents the key areas that are being digitally transformed, as retailers adopt new processes and technologies to underpin organizational change. This study defines the strategies, programs, and use cases that will be implemented, highlighting the benefits of moving from current processes to digitally transformed processes, and the technologies that will be required.Leslie Hand, vice president, IDC Retail Insights, reports, "This research was designed to speed retailers' digital transformation planning and development, and IDC data indicates that there is significant pressure on CIOs to digitally transform. More than 60% of retailers reported that the level of pressure on their CIO was a 4 or 5 on a scale of 1–5 in IDC's May 2018 Digital Transformation Executive Sentiment Survey. Furthermore, one of their greatest challenges is creating a strategic road map for digital investments."

Please Note: Extended description available upon request.

IDC's Worldwide Digital Transformation Taxonomy
Digital Transformation Taxonomy Changes for 2019
Taxonomy Overview
Understanding and Using IDC's Digital Transformation Taxonomy
Digital Mission: Experiential Retail
Omni-Channel Commerce
Experiential Commerce
Intelligent Order Fulfillment and Returns
Augmented and Virtual Experience
Curated Merchandise Life-Cycle Management
Intelligent Product Design
Curated Product Assortment and Positioning
Product Innovation
Omni-Experience Customer Engagement
Next-Generation Customer Care
Customer Experience Analytics
Contextualized Experience
Digital Supply Chain Optimization
Supply Network Optimization
Optimized Fulfillment Operations
Supply Chain Accountability
Operational Scale and Agility
Mobile Enterprise
Connected Workforce
Secure Omni-Channel Operations
Profitability Optimization
Learn More
Related Research
IDC's Digital Transformation Spending Guide

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