IDC's Worldwide IT Channels and Alliances Taxonomy, 2019

IDC's Worldwide IT Channels and Alliances Taxonomy, 2019

This IDC study presents the current state of the IT partner ecosystem. IDC's IT channels and alliances taxonomy is a comprehensive framework describing the different relationships, business models, coverage plans, and go-to-market (GTM) partnering activities across the IT industry. IDC has identified a multidimensional approach to describe and segment the IT partner ecosystem and offers different approaches to partner segmentation."With the dramatic shifts in the IT industry in recent years, the partner ecosystem has also experienced some significant change to meet the new digital customer needs. This taxonomy is our effort to clarify some of the changes, and help vendors and partners have better outcomes." — Steve White, VP, Channels and Alliances

Please Note: Extended description available upon request.

IDC's Worldwide IT Channels and Alliances Taxonomy
IT Channels and Alliances Taxonomy Changes for 2019
Taxonomy Overview
Benefits of Deploying Partner Taxonomies
IT Channels and Alliances Taxonomy Segmentation Description
Channel Relationships
Alliance Relationships
Partner Business Models
Quantitative Partner Segmentation
Qualitative Partner Segmentation
Services-Oriented Partners
Product-Oriented Partners
Resale-Oriented Partners
Partner Gravity Centers
Partner Activities
Resale, Referral, and OEM
Service Development
Project-Oriented Services
Managed Services
Support Services
Build Own Products
Customer/Market Focus
Resale Purchase Models
Direct from Vendor
Distributor Two-Tier Model
Learn More
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