IDC PlanScape: Creating an Enterprise Mobile Application Strategy

IDC PlanScape: Creating an Enterprise Mobile Application Strategy

This IDC study addresses device/mobility strategies, customer experience, and omni-experience transformation."Mobile applications are an underused component of a corporate mobility strategy," says Galen Gruman, adjunct analyst with IDC's IT Executive Program (IEP). "Mobile application options have changed considerably since the iPhone and Android smartphones first became popular, and so have the strategies for choosing and deploying them."

Please Note: Extended description available upon request.


IDC PlanScape Figure
Executive Summary
Why Is Creating an Enterprise Mobile Application Strategy Important?
What Is an Enterprise Mobile Application Strategy?
Application Sources
Application Development
Application Management and Security
Who Are the Key Stakeholders?
How Can My Organization Take Advantage of an Enterprise Mobile Application Strategy?
Application Sources
Application Development
Application Management and Security
Essential Guidance
Related Research

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