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IDC PeerScape: Point-of-Sale Practices to Address Evolving Shopper Expectations

Publisher IDC
Published Dec 15, 2022
Length 4 Pages
SKU # IDC17560452

Description

IDC PeerScape: Point-of-Sale Practices to Address Evolving Shopper Expectations

This IDC PeerScape examines challenges retailers are encountering in ensuring customer engagement amid the changing expectations and behaviors of the new omni-channel shopper. Shoppers have new expectations for a customized, yet frictionless omni-channel experience no matter how or where they are doing their shopping. They have heightened expectations for checkout across all channels, seeking functionalities such as new contactless payment options, mobile and self-checkout, and ship from store. According to IDC consumer studies, shoppers are now more willing to just walk away from retailers that are not providing the functionalities they want. This IDC PeerScape also shows successful practices by several retailers to meet the challenge of providing frictionless, personalized omni-channel POS experiences to maintain shopper engagement and drive revenue."Retailers are investing in the technology needed to modernize their omni-channel checkout functionalities to meet the heightened shopper expectations and thereby ensure shopper loyalty and increase revenues," said Margot Juros, research manager, IDC Retail Insights.

Please Note: Extended description available upon request.

Table of Contents

4 Pages
IDC PeerScape Figure
Executive Summary
Peer Insights
Practice 1: Enable Seamless Personalization Across Channels to Meet New Expectations
Challenge
Example
Guidance
Practice 2: Reduce Friction in Omni-Channel Checkouts to Increase Revenue
Challenge
Example
Guidance
Practice 3: Engage Customers with Fast Implementation of POS Innovations
Challenge
Example
Guidance

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