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Frontline EX Automation Strikes a Chord with the Analytics of Personalization

Publisher IDC
Published Sep 28, 2023
Length 6 Pages
SKU # IDC18202349

Description

Frontline EX Automation Strikes a Chord with the Analytics of Personalization


This IDC Market Perspective highlights how frontline employee experience (EX) automation strikes a chord with the analytics of personalization. The tech stack is changing to fully recognize the value and needs of front-office automation that are different than what has traditionally been brought to market in service of back-office automation."What began in FY21–FY22 as a drive for understanding of the challenges facing frontline and front-office workers has evolved into an entire digital support ecosystem that is challenging the nature of how organizations traditionally collected, analyzed, and acted on data-driven insights. Organizations choosing to modernize into the case for the analytics of personalization (AOP) are rapidly outpacing the value propositions of their peers in terms of how they can connect workforce outcomes and individual developments and achievements into the successful performance of the overall organization." — Zachary Chertok, research manager, IDC's Employee Experience

Please Note: Extended description available upon request.

Table of Contents

6 Pages
Executive Snapshot
New Market Developments and Dynamics
Revisiting the Challenge of a Year Ago
Breakthroughs in Addressing Stakeholder Alignment
Introducing the Analytics of Personalization
Delivering on the Promise of AOP
Advice for the Technology Suppliers
Learn More
Related Research
Synopsis

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