This IDC Perspective provides a comprehensive example of an IT strategy. It is designed to guide organizations in creating an effective, well-structured IT strategy. Building on previous guidance, this document offers an example of how to apply the IT Strategy Framework and associated template using a step-by-step approach for aligning IT initiatives with business goals. By focusing on clarity and organization, the template simplifies the strategy creation process, ensuring a structured, adaptable document that supports both immediate and long-term objectives. Creating an IT strategy can be challenging, especially for technology professionals unfamiliar with strategic planning versus project execution. The template provides a structured framework, and the example provides a real-world implementation of this framework. This approach encourages IT teams to consider how technology can directly support business goals, fostering better alignment with organizational objectives."A great IT strategy doesn't just support the business; it can provide a strategic advantage, and when a business strategy pivots, IT can be transformational with a well-planned and -executed strategy," says Gerald Johnston, adjunct research advisor, IT Executive Programs (IEP), IDC.
Executive Snapshot
Situation Overview
Stages of the IT Strategy Framework
Global Athletic Brand IT Strategy (Example)
1.0 Business Relevance
1.1 Business Strategy
1.2 Business Goals and Objectives
2.0 Understanding Competitors and Strategic Landscape (Optional)
2.1 Competitive Analysis
3.0 Current State Analysis of IT
3.1 Alignment with Business Goals
3.2 IT SWOT Analysis
4.0 Defining the IT Strategy
4.1 Proposed IT Initiatives Aligned to Business Goals
5.0 Gap Analysis
5.1 Gap Identification
5.2 Prioritization of Initiatives to Close Gaps
6.0 IT Strategy Road Map
6.1 Key Strategic Initiatives
Global Athletic Brand IT Strategy
7.0 Governance and Communication
7.1 Governance Structure
7.2 Communication Plan
Advice for the Technology Buyer
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