Creating Staff Support for Digital Transformation

Creating Staff Support for Digital Transformation

This IDC study provides CIOs and IT executives with an understanding of the factors affecting employees' reluctance to adopt new technology, operational processes, and approaches to collaboration. Dynamics within organizational settings can evoke a unique set of concerns among employees that make them particularly sensitive and reluctant to change within this context. This study describes these concerns and provides strategies for addressing and alleviating employees' unwillingness to embrace the organizational changes needed as part of DX. It also explores the organizational requirements and resources needed to address employee resistance during the rollout of new technology and business practices on the road to DX. This study enables CIOs and other IT executives to create an IT organization-driven strategy for coordinating efforts with internal communications to provide a unified approach to organizational change efforts associated with DX."As traditional businesses struggle to adopt new technology, operational processes, collaboration approaches, and work practices in the pursuit of digital maturity, employee resistance to organizational change is quickly becoming one of the most formidable and tenacious barriers to success. IT executives must understand what motivates employees to resist change within the organizational setting and must take steps to successfully manage resistance. Achieving digital maturity, especially among traditional businesses, can only happen when employees accept and enact the DX vision," says Amy Young, adjunct research advisor with IDC's Research Network.

Please Note: Extended description available upon request.

IDC Opinion
In This Study
Situation Overview
Organizational Change Required for Digital Transformation
What Organizational Change Means for Employees
How Employees Respond to Organizational Change
Will I Have Less Control over My Work Conditions?
Will My Standing at the Company Diminish?
Will My Workload Increase?
Strategies to Manage Resistance to Organizational Change
Employees' Emotional Abilities and Cognitions
Employees' Participation in Decision Making
Core Change Strategies
Change Management Planning
Change Management Communication
Change Management Training
Future Outlook
Essential Guidance
Learn More
Related Research
IT Executive Program Research Agenda

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook