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U.S. Augmented Reality Headset Market Shares, 2023: XREAL Swells to 76.6% of the Market

Publisher IDC
Published Aug 06, 2024
Length 18 Pages
SKU # IDC19072475

Description

U.S. Augmented Reality Headset Market Shares, 2023: XREAL Swells to 76.6% of the Market


This IDC study provides a view of U.S. augmented reality headset market shares by vendor for 2023. "The U.S. AR market witnessed further consolidation at the top while smaller vendors mostly relied on older models to maintain a position," said Ramon T. Llamas, research director with IDC's AR/VR team. "XREAL took a major leap forward and with it, so did consumer experiences in AR. Meanwhile, full-year availability of Magic Leap's second-generation headset resulted in continued growth for the company. These were enough to offset the losses among the remaining companies struggling to collect single-digit market share."

Please Note: Extended description available upon request.

Table of Contents

18 Pages

IDC Market Share Figure

Executive Summary

Advice for Technology Suppliers

Market Share

Who Shaped the Year

XREAL

Magic Leap

Rokid

Market Context

Significant Market Developments

Methodology

Market Definition

Related Research

How Do Licenses Work?
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