Avis Budget Group (Avis) - Digital Transformation Strategies

Avis Budget Group (Avis) - Digital Transformation Strategies


Avis offers car sharing as well as car and truck rental services to customers across the world. The company conducts its operations under several brand names, including Avis, Zipcar, and Budget, among others. Avis licenses the use of its brand trademarks to licensees in countries in which it does not operate directly. Avis and its licensees operate in about 180 countries. Avis has two reportable business segments: the Americas and international. The Americas business segment primarily comprises vehicle rental operations in North America, Central America, South America, and the Caribbean; car sharing operations in few of these markets; and licensees in areas in which Avis does not operate directly. The international business segment comprises vehicle rental operations in Australasia, Asia, Africa, the Middle East, and Europe; car sharing operations in few of these markets; and licensees in areas in which Avis does not operate directly.

The report provides information and insights into Avis' tech activities, including -
  • Insights of its digital transformation strategies and innovation programs
  • Overview of technology initiatives covering partnerships, product launches, and investments
  • Insights on each technology initiative including technology theme, objective, and benefits
  • Details of estimated ICT budgets and major ICT contracts
  • Avis built a cloud-based data and analytics architecture that combines solutions from Informatica and AWS to ingest, catalog, operationalize, and perform real-time analytics on connected car data.
  • Avis is leveraging several emerging technologies including AI and machine learning, big data, cloud, connected car technology, Internet of Things (IoT), and ecommerce, among others to improve operational efficiency, provide better customer service, and drive profits.
  • In 2019, Avis partnered with Slalom to develop a machine learning-powered solution for optimal fleet utilization.
Reasons to Buy
  • Gain insights into Aivs' tech operations.
  • Gain insights into its tech strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into various product launches, partnerships, and investments

Digital Transformation Strategy
Accelerators, Incubators, Technology Centers and Other Innovation Programs
Technology Focus
Technology Initiatives
Partnership, Investment & Acquisitions Network Map
ICT Budget and Contracts
Key Executives
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